Luo response Hammer mobile phone price thousand Yuan: not solve the supply chain problem

Summary: This morning hammer technology official announced the hammer mobile phone Smartisan T1 Price (16G capacity 3G version) down to 1980 Yuan, 32G capacity 3G version price 2080 yuan, 4G top price 2480 yuan, the average price is more than 1000 yuan. The hammer official's solution to the price cut

This morning hammer technology official announced hammer phone Smartisan T1 price (16G capacity 3G version) down to 1980 Yuan, 32G capacity 3G version price 2080 yuan, 4G top price 2480 yuan, the average price is more than 1000 yuan.

The official explanation for the price cut was:

The focus of digital new products is usually only about 3 months, so now we choose to sell the price ... Price adjustment can certainly encourage more people to use our products, after all, for a new brand of the first product, the broader user base and more Word-of-mouth communication is extremely important.

Hammer Technology founder Luo himself attributed the price reduction to "failure to deal with the problem of production and supply chain, missed the sale of the golden period." After this price reduction, the hammer is in the "loss of sales 3G version, capital preservation Sales 4G version." For micro-blogging on their own said "less than 2500 I am your grandson" or "new release will not be reduced before the price" and so on, Luo said as the head of the business, was hit face is the job.

Hammer phone first shipped on July 8 this year, but due to initial quality control and capacity problems, most of the subscribers into the September before receiving the phone. For this sudden price cut, to 3000 yuan to buy users may be a bit of a plug. The hammer was officially compensated.

Cash spreads that can be refunded for customers who have purchased at the original price after 0 o'clock October 18. For the October 18 0 o'clock in the hammer of the official purchase of Smartisan T1 mobile phone customers, can be listed in the Smartisan T2 to get a 800 yuan discount, or 500 yuan worth of hammer technology official store cash coupons.

"In the past few months, the vast majority of users who have experienced Smartisan T1 and Smartisan OS operating systems have been highly rated," the hammer official said in a statement. The price of T1 will not be adjusted again until Smartisan T2 is released next year. and T2 positioning as a high-end products, the specific price will be published at the time of release.