Microsoft executives say they will sell tablet computers to the education market

Beijing time, June 19 Morning News, Microsoft executives revealed that the company will face K-12 school (from kindergarten to senior year) and institutions of higher learning to sell a 199-dollar surface RT tablet computer.

The offer has not yet been officially launched, but is scheduled to start on June 24. Educational institutions can register through the forms provided by Microsoft and then buy them in batches. The news was first announced by Microsoft Executive Ryan Rodemilk Ryan Lowdermilk, but he then withdrew the relevant blog post.

A Microsoft spokesman later confirmed the news: "Yes." The move is important, and Microsoft should help educators teach today's students the skills they need to meet modern business needs. We will also release detailed information on June 24, including the exhibition Hall of the American Association for International Science and Technology (ISTE) and our education news room. ”

According to the US it website zcnet, educational institutions interested in enjoying surface offers can send emails to Surfaceedu@microsoft.com for application.

Microsoft's move may be a response to Google's Chromebook penetration of the education market, but the latter is now largely a browser running on a laptop platform.

Google has sold $249 trillion of Samsung Chrombook to more than 1000 schools across the United States, and has recently offered Google Apps Office applications to 10 million students across the United States running on Chromebook.

Microsoft Surface RT has been on the market, on the one hand, the price is higher than 399 U.S. dollars, on the other hand because it is not compatible with the old version of Windows.

Windows RT tablets such as Surface RT can only run the latest Windows RT applications, but will still be pre-installed with the Microsoft Office 2013 Home and student editions.

However, due to the inability to run standard Windows 8 software, forcing users to use a limited number of next-generation Windows applications, Surface RT and Chromebook become direct competitors.

According to the US Science and technology blog GeekWire, 10,000 teachers attending the ISTE annual meeting will receive a free surface RT tablet computer.

Because Google has been promoting Google Apps Office applications, Microsoft and Google in recent years in the Office software market to compete. Microsoft is also trying to promote the surface RT tablet, and Best Buy even offers Windows RT users A 129.99 dollar touch protector or solid keyboard protector free of charge.

If Microsoft really can surface RT tablet computer as a special product of education market, can realize one stone many birds:

1. Re-establish the status of windows in the classroom.

2, cultivate a new generation of Windows users.

3. Promote office as a Chromebook competitor.

4, to dispose of a group of products not widely accepted by the market.

If all four of these goals are met, Microsoft will start to focus on surface RT in the coming months. (