Microsoft reduces Bing User search information to 6 months

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Tencent Science and technology news Beijing time January 19, according to foreign media reports, Microsoft said that the user's search records will be obtained by the user's personal information storage time from the current 18 months to shorten to 6 months, the new policy will be implemented within 12-18 months.

"Microsoft will completely erase the user's IP address information after 6 months of storing the user's search record," said John Vassallo, Microsoft's vice-president for European affairs, John Vasalo. "This decision shows that Microsoft's stance on this issue has changed dramatically. Microsoft had previously said that Microsoft would not agree to shorten the time to save user information unless other search engines took the same action.

Prior to that, Yahoo had shortened the user's search information to 3 months, while Google shortened the user's information from 18 months to 9 months. Some analysts believe that Microsoft's concession was under pressure from European privacy agencies, but Microsoft said the decision was made to benefit global users.

In Europe, Microsoft's Bing search engine accounts for only 2% of the market, while its main competitor, Google, occupies 80% of its market share. This is another Microsoft's forced concession in Europe. Earlier, EU regulators had forced Microsoft to make concessions on issues such as media players and Internet Explorer.

John Vasalo said the EU may soon introduce policies to protect users ' privacy, so Microsoft made the decision in a timely fashion.