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In the content of the king, link for the era of Emperor, do external links is a very important work. External links everyone is doing, but the practice is also varied, of course, many methods are the same, but many people in the chain when it is easy to fall into the wrong, today Evelyn on the basis of their own experience and some online data for everyone to share about the way to improve the flow of the chain.
Nine ways to increase flow by outside the chain:
One, preferably do not use the picture link
Webmaster like to use site map to link the site, this is a serious misunderstanding, the picture link is not accepted by search engines, the effect is poor, and text links are easily accepted by search engines.
Second, do not and the punishment of the site to do the link
Outside the chain should pay attention to the link before must find out whether the other site is indexed by search engines, do not have to be K-switched site links, so will only harm their own site.
Third, to see the link site search engine included update frequency
See if the site has been linked to the major search engines have been indexed and updated by the search engine how often (in search results can see the last update of the time, if more than three days without updates, will not show); If the linked site is indexed by major search engines and is often updated, Then your site will also take up a lot of light. Because the search engine will also be linked to the site to update the corresponding, then you do not need to pay to the search engine companies to help you update.
Four, the number of links to control
Links the more The effect is not necessarily better, the number of links to the home page not more than 20, especially on the home page links do not link too many pictures, or affect the opening speed of the site. Of course, you can set a special link page inside the page, it can be more and more.
V. To link a dependency Web site.
A lot of webmaster do links want to find PR value of the site, but a lot of people go into a swap link misunderstanding. These websites simply require the PR value of the Exchange link site, and do not consider this site is not related to their own site, no matter what kind of site you are, what kind of content, as long as you have a certain PR value on the full link on the surface seems to have a lot of their own site links, The result may have some effect, that is, the so-called flow, but may not have a substantial effect. According to my years of experience, and those with your site has a certain content complementarity, relevance of the site links the best effect.
The quality of the linked websites should be valued
Website quality How this relates to whether the site can be long-term problems, if the quality of the site is poor, but the PR is very high. Such a site is also not an ideal Exchange object. Site quality of the site's PR will one day come down, which for your site PR instability added a big factor.
Select the anchor text for a good link
Many people use the name of their site when they do the link, of course, this is not wrong, this anchor text is not the best, the best way is to use and your business-related keywords, the website can use "Military general eye Hospital" can also use "treatment myopia" These two keywords, personally think, "treatment myopia" This keyword brings more efficient traffic and higher conversion rates.
Eight, the Friendship link of own website opens the way to set as "new Window"
In doing the link site to open the way to set up a new window, this is very important, otherwise it is your own website guests but ran to someone else's website up.
Nine, see how the major search engine is how to view the links
Everybody knows how each search engine treats the friendship connection? Baidu values the quality of external connections; Google values the quality of the external connection to increase the number of friendships; Trying to submit to a large catalog does not only get high-quality backlinks, but it does not have to pay any price.