On the five key points you must learn in local search engine optimization

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As of August, there were 10.231 million domestic small businesses surveyed. About 63% of consumers or small business owners use the Internet to search for information about local businesses. 82% of these 63% people use search engines to get information. Therefore, for small businesses have a strong online business is very important.

Since local businesses are designed to cater to consumers in a particular place, their site should be optimized for local search. Although there are many ways to optimize, but I have a few suggestions here, I hope to do the local search optimization to help you.

1: You need real name authentication. This is the first thing that local businesses have to do. Google positioning, Bing Local and Yahoo local may need to personally authenticate this step. This will include your phone or postcard to ensure your real-name certification.

2: Get comments. Google has stopped showing Third-party websites in its local search results since it bought a review company, Yelp. But that doesn't mean you don't need to be judged by the consumer. You still need to do that when you need your client to make an evaluation of your product or service on Google,

3: Accept negative evaluation. No business is perfect. But don't hide when you get terrible reviews. Instead, direct and timely attempts to respond to this evaluation, correct the problem, and ensure that the error does not occur again.

4: Upload the picture. This may sound basic, but it will make your product or service appear more professional and legal. You don't have to upload some very professional pictures. As long as the picture is decent, representing your business is enough.

5: Clear Contact information and website links. This can make it easier for consumers to get in touch with local businesses. If you do not have information about your business, then you will easily be defeated because consumption does not know how to connect to your business.

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