On two factors of success of search engine optimization

Source: Internet
Author: User

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Now do site say SEO site optimization, but how do you know through the painstaking optimization of the search engine is not successful, is not optimized to the nature of the search engine up, or today ranked in the first, tomorrow ranked in the bottom of the first? So in doing site SEO optimization to always understand the optimization of their site, is not on the right track, below we will analyze the site from two factors to search engine optimization is successful!

One: Quantitative factors:

Usually measure SEO ranking is good or bad method has a Webmaster query tool to view their optimized keyword rankings, but this view method is limited, in fact, this is just your focus on the keyword rankings, and for users may not consider your keyword search, And you see in Baidu rankings results are not necessarily and all people see the ranking results are consistent, and ranked better than bad can not be directly equivalent to the click rate of better than bad, because there are many people will use other keywords!

Therefore, to determine the success of SEO for search engine optimization is another key factor to consider the natural search flow, through webmaster analysis tools to view traffic data, so we can get the flow of the trend, and the initial flow of the project to do a comparison, Assuming these numbers are inaccurate, a common problem seems to need to be put into the whole station to consider!

There is also a reference object is the percentage of total traffic, may now flow will be reduced some, but does not mean that today's site is not as good as before, it is likely because of the season or brand problems affect the flow of their own website!

There are also some of the final indicators of the flow will be ignored, traffic will be helpful to your site? Are there any products that users have purchased on your site, to make sure that people find the right pages, and to navigate to the correct keyword statements, Even on the site to build some compelling page is an indispensable part of SEO optimization site, while continuing to focus on the site's bounce rate, target conversion rate, revenue and natural search brought some orders!

The last concern is the key element of the exposure rate, in other words is to pay attention to the site flow of all the natural search words of the flow, the more attention to the number of long tail to get the phrase will be more, the brand exposure to the customer's chances will be greater!

Second: Qualitative factors

In fact, SEO optimization is also a public relations, that is, the brand of their own site and search engine to build a good bridge, you listed keywords can be very good like the search engine delivery of the brand information, good keyword list can mean a higher click-through!

To give an example to illustrate that E-commerce team from the advertising text to sales to edit the process, all the links will affect the search engine rankings, if this period to make bad optimization method, then pay the price will be more expensive, From this point of view we judge a website can optimize the success is to see whether this E-commerce team has been a good SEO system training!

Also consider a site optimization success or not some SEO experts to determine, such as how to index your site? Is there any other website and you make friends chain?

Third: summary

By the above introduction, it is much more difficult to judge whether a SEO is successful for search engine optimization than to build a single chart. In combination with the above considerations, build a natural search health map through multiple points, and continue to focus on the qualitative goals, such as branding information, team training, and ensuring a "crawl-friendly" and " Link Excellent "Website! Source: www.shouxialai.cn Weight Loss Drugs list Original A5 first, reprint please keep.

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