Optimize to let user experience fly a meeting: Website navigation article

Source: Internet
Author: User
Keywords A while front

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The basic elements of the user experience: Access speed chapter. Today, the author then let the user experience flying a Site Navigation page optimization settings. Navigation optimization settings have been more and more the focus of webmaster, and according to the Optimization Guide optimization recommendations, navigation using text form than the use of pictures or flash, JS code to optimize the effect much better. However, for navigation using only the text to show or not enough, after all, navigation optimization settings are closely related to the keyword ranking, but also with the user experience. So how to do a good job of navigation optimization settings to improve the user experience degree? Following the author's footsteps to explore together.

The Division of Navigation content

Site navigation is equivalent to the book page, so we can quickly on the content of the book contains a general understanding. The same is true of navigation bars in the Web site. A Web site can let users in the first time to understand the main content of the site, its most important depending on the site navigation, although a size is only 30PX high, but its influence can not be ignored. In general, some webmaster in order to do keyword rankings, the keywords are all piled into the navigation column description, the author has seen some weight loss of the site navigation, divided to be a few, and some very much do not have the navigation nature of the content is also used to do navigation text. For example, what is the best weight loss drugs, diet pills where there is such a phrase is really suitable for navigation text? I do not think so, because such navigation text to give users the first feeling is naked for the promotion and promotion, and the standard type of navigation should be a phrase or idiom, rather than a short sentence. Although from the optimization point of view, using this text for navigation can quickly improve the ranking of these words, but to improve the user experience is very unfriendly.

Solution: The main navigation is a site map, is to tell users the main content of the directory, then we divide the navigation content, the first need to know what users need to enter the site, the site can focus on the content displayed in front of users, navigation text can be summed up the main content of the site. At the same time when you are the user, by analyzing their navigation content can get what information, this is very necessary to understand, and then according to the user's needs and the type of Web site to the content of the navigation of fine differentiation, precision, core. So the site navigation Content Division is to let users most satisfied.

Optimized handling of the leading navigation

When we finish dividing the navigation content, the next thing we need to do is to make a series of optimization settings. First of all, we talk about the main navigation, which is called the Web site's menu bar, its core meaning is to summarize the content of the whole station, all the relevant articles are divided into a specific section, so that users can navigate with the purpose of browsing the content of the site. So in the optimization of the main navigation, a lot of webmaster for this is not very understanding, personally think the main navigation optimization method is very simple, as long as you can put each type of article into a suitable area, then this navigation optimization processing is very successful, of course, for optimization and access speed, The main navigation must not use Flash, no alt tag annotation pictures, JS code, frame code, such as search for the elements can not be recognized. At the same time, the main navigation is the site's compass, then we need to master the compass accuracy, relevance, generality. If the main navigation optimization process is not good, not only will affect the site optimization rankings, the user experience also has a very big impact. So how do we operate the optimal handling of the dominant navigation?

Solution: The main navigation as far as possible use of pure text for navigation text, to avoid the use of pictures, FLASH, JS Code, frame code, such as search and not know how to delay the speed of the site to play the elements. There are navigation needs to be divided clearly, do not use a number of personalized text, such as non-mainstream text, brain remnants of text, nonsense text. Try to keep the 5PX distance between the two navigation text. At the same time navigation text color and background color coordination, do not let users feel the glare or see what the navigation text is.

Optimized handling of other navigation

In addition to the main navigation (menu bar), there are other navigational, in general, a site contains at least three kinds of navigation, one is leading navigation, the second is the second navigation (breadcrumbs), the third is the bottom navigation. The optimized processing method of leading navigation has been said before, so let's talk about the other two navigation optimization. Most of the time, the personal webmaster for the secondary navigation and bottom navigation is far less than the dominant flight so high, in fact, the author believes that the Web site navigation should not be classified as primary and secondary, if only to do a good job of the main navigation and neglect of other navigational optimization, it is tantamount to paying attention to the overall situation and ignoring the small details of the problem, Although it does not seem to be a problem, but for the user experience, it does not value the overall situation of the setting, more user experience satisfaction is from the details. Therefore, we should also do a good job of the details of the optimization process.

Solution: First talk about the navigation, the optimization of the method of navigation, its one do not deliberately increase the middle layer, such as the original navigation is home "SEO optimization," The top ten optimization methods can be solved, must be in the middle of this plus optimization skills, become home "SEO optimization" optimization techniques "Ten optimization methods, Such navigation increases the depth of the link and is not conducive to increasing the weight of the page. The second navigation naturally appears keywords. The last navigation in its three navigation should add hyperlinks to related pages. Don't add hyperlinks at the bottom of the four. Again, the bottom of the navigation, this is the webmaster in order to optimize the increase in the emergence of reasonable words can allow users to browse to the footer to facilitate the return of the column or home page, do not use the return button. For the bottom navigation of the general optimization approach is not to stack keywords at the same time the location of nature, so that users feel convenient on the line.

In the website optimization, the navigation appears the key word, and navigation column content and site-related strong for the rankings and user experience are very helpful, such as site construction type of the site its navigation is related to the site construction of the column, it will undoubtedly make the site look more professional, while giving users the psychological left a professional perfect image, So, a navigation set good or bad, not only related to ranking, the same relationship with the user experience. Well, this article is the first here, this article by http://www.ceclub.cn Popular 2012 exclusive feeds, A5 starting, reproduced Please specify, thank you!

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