Panhi: How to do the internal optimization of the website

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We all know the importance of external links to site SEO rankings, but also recommend that you do not ignore the role of the link in the station. External links are mostly difficult to control, but after a long time to accumulate, internal links in their own control. Here are a few site links to optimize the experience.

1, the establishment of the site map

As long as possible, it is best to create a site map, the best complete map, to include each level two directory and some important subpages--sitemap. At the same time the site map of the link on the top of the homepage, you can let spiders crawl in the first time. There are a lot of CMS programs have a very good site map generation function. For large Web sites, you can divide the site map into several pages, each page do not put too many links, so that the search engine can be easily crawled. 100 or so is more suitable.

2, the homepage from the home page up to 4 clicks

For a small and medium sized site, it is easy to make sure that you reach any target page within 4 clicks of the homepage. Of course, if it's better within three times, let alone two times. With the use of site map to achieve is very simple things.

You can calculate, make sure 4 clicks to reach all the pages also can have at least millions of pages. So for the general website is available.

3. Use text navigation as much as possible

The site's navigation system is best to use text connection, this can be more convenient search engine spiders to crawl, and some of the site congenital defects, with JS or other ways to make spiders can not be very good crawl, then you can again under the site with text links to make up for this defect,

4, link text

The text of the site link should ensure that the description of the accuracy, so naturally there will be the column below the relevant keywords are pure. But don't stack keywords here.

In the center of the page mentioned the keyword, you can automatically through the connection key to the home page or other pages, so as to ensure the smooth internal, reverse link is also ranked one of the important factors. You have complete control over your own station.

5, the whole station link weight transmission and flow

As long as there is a good overall structure of the site, the weight of the entire site should be very balanced, the top of the page, column pages, and then the content page. But sometimes the link through the Web page to affect the transfer of weight, so that a page or a certain number of pages of the weight rise, these pages is your focus of the promotion page.

6. Links between pages

Try to make your site look more like a spider web, then your site's internal links will be very good, spider web is not messy, they are very orderly, backbone and strut is very clear, where should link, where should not link their psychological side should be very clear!

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