PC: Hitachi's Bitter pill, HP's honey

Japanese mobile phones have fail China's mobile phone market is still in sight, now, Japanese manufacturers are again in the return of the scene of the city. However, this is not the mobile phone manufacturers, but PC manufacturers-Hitachi.

Recently, Hitachi announced a strategic contraction to stop research and development, production of household personal PCs, the business will be fully transferred to HP.

Looking at the current global PC market pattern and Hitachi's current "Autumn wind howling" situation, Hitachi abandoned the PC business, the whole body concerned about http://www.aliyun.com/zixun/aggregation/18673.html "> hard disk storage, server and other core business, called is" The wise thing to do is to lose the handsome. Hewlett-Packard's PC business, Hitachi's, has also been a further step in consolidating its dominance of the global PC market. It can be said that the "loss" of Hitachi and HP's "get" is a win.

First, Hitachi's "loss". Over the years, Hitachi PC products have not been in the global market, under the weight of HP, Dell, Lenovo and Acer, Hitachi PC can only be difficult to support, compromise. And in the Japanese market, Hitachi and the enemy Toshiba, Sony, Sanyo and so on, but also less than many, can not elated. In recent years, Hitachi storage business, plasma TV business by rival Low-cost competitive strategy, the original position is repeatedly lost, drag the overall business decline.

In this trend, Hitachi is clearly feeling exhausted. To rejuvenate, some non-core or low-margin businesses must be removed. Hitachi PC Business, in the internal and external attack, can be said to be diseased, impotent. Because of today's PC market, the profit is meager, the competition is extremely intense, but this kind of competition mainly is the rivalry between the Giants, Hitachi PC simply cannot compete with HP, Dell, Lenovo and other giants. So, Hitachi only sell PC business, can get out of focus on core business, enhance the overall competitive strength. So Hitachi's sale of the PC business is not a bad thing, and it's good for Hitachi to move on and fight for other core businesses.

HP took over the Hitachi PC business, just to make up for its short board in the Japanese PC market and to establish its own brand image in the Japanese market. At the same time, the acquisition of Hitachi PC Business, will further pull HP and major rivals Dell, Lenovo and Acer Gap. In particular, the enemy of Dell, despite the loss of the first place, but the strength is still not to be underestimated, a comeback, the return of mountains and rivers is entirely possible. So HP's Hitachi PC business has great benefits for consolidating results, expanding positions and strengthening brands.

The late-aged Hitachi and ZTE's Hewlett-Packard gave the industry a double win.