Please make your visitors feel comfortable in the operation of the website

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Online Marketing Mode We know that there is a call emotional marketing, that is, the personal emotional differences and needs of visitors as a corporate brand marketing strategy of emotional marketing core. Just like online marketing, we're also going to be in the mood when we run the site, from the feelings of visitors to grasp the psychology of visitors, follow the visitor's mouse design in line with the visitors mood of the page style, so that visitors feel comfortable, this sounds very vague, but in fact it is hidden in the details of the operation of our website. To give a simple example: we do the site's 404 error page, you can use vivid, humorous 404 pages, warm tip box to replace the blunt error hint. So emotional page design can often make visitors feel comfortable, see our site's intentions. Sometimes this may just be a sweet little hint, such as: "The night is deep, please pay attention to rest", will make visitors feel comfortable. So let's talk about how we make your visitors feel comfortable in our operations.

One: Seriously to feel the hearts of visitors

As a webmaster I think a lot of peer friends can deeply feel the Internet time long the most hurt is the eyes, sometimes one day down the eyes are too sour to open. Our visitors will have this problem, especially in some need to read the Web site, such as the novel web, visitors read the text on the page for a long time the most hurt the eyes, as a novel station webmaster we need to consider how color collocation can make visitors eye not easy to fatigue, there is the text of the font color, size. We can design a feature that allows visitors to adjust the font color and size of the page content for the health of the visitor. To eradicate the needs of visitors considerate, to make visitors sweet. In addition, most of the novel site also has a variety of bookmark functions, when visitors read a paragraph can be easily marked, the next time reading will not need the entire page to find. However, the author found that many novel sites need visitors to register to enjoy this very convenient function. No matter how the website operators all have to feel the visitor's psychology attentively, as far as possible provides the visitor all kinds of convenience. In the design of the page features, to an ordinary visitors to experience.

Second: Picture or video instead of text

Human beings are visual animals that are more likely to attract visitors ' attention than words, pictures and videos, and also to save visitors ' reading time, so visitors are more likely to accept pictures and videos rather than read lengthy articles. Of course, if it is a novel type of website, except. At the same time we need to note that the text can not be completely replaced by pictures and video, only in the design of the page, it is best to put some complex difficult to read the content through the picture video expression, and other key information we still want to do in words, after all, we still have to do SEO. Content Marketing is a marketing tool, especially for corporate sites, and we can find that many of the corporate site in the content of a big mistake, that is like to display a lot of industry news on the site. In fact, visitors will not look at these news, to see the news directly Baidu on the line, followed by the description of the product often let visitors do not understand, there are too many professional terminology.

The website operation we want to take the sentiment as the cut-in point, the design visit guest likes website page and the content, can let the visitor in our site more sweet. These will undoubtedly give your site a lot of help, visitors to visit such a site for the first time, will naturally be impressed. It's great for the visitor experience and loyalty! This article originates from online Comics: http://www.k76.com/original, reprint please keep the source.