Promote web traffic and visibility through hot news events

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The so-called hot spots, are all concerned about the incident. Or there is a connection with their own, such as account security, the Ministry of Railways online ticketing, etc. or is related to their interests, you are engaged in SEO, then Yahoo's search outsourcing news, will certainly trigger you and other SEO clicks. In the same way, on your website, put some hot news reports and comments, the premise is that the incident soon, has not been spread to a large extent, hot events is the timeliness of a very strong story. If your site visibility is also OK, then you sit to see the effect can be, if your site is less than six months of new stations, or not well-known enough, the IP per day only single-digit digits. Then you need to go to the major forums to publish your hot news message and leave your link. Next you look at the site data to know the effect.

Bin in the previous period of time also did an experiment, is the aid of CSDN database leakage events to complete. That afternoon on the Internet burst csdn database leaks, many sites provide download addresses. About 7 o'clock in the evening, I will complete the whole incident, accompanied by official statements, personal comments, published on the website. That night there are nearly 700 people reading, IP about 600, is 20 times times the previous days or so. By the next day, the event began to be exposed on a large scale. More and more people are aware of the password leak incident, and began to go to Google and the big news sites to read. But the next day there are nearly 400 people read the article, after a few days IP also began to stabilize, but PV has been very high. Description through this event, a lot of people know my new station, also click on the other article page to read.

The effect of this experiment is obvious to all, the "CSDN user account password database leaked" This article is almost the sum of other articles reading volume, the opportunity also publicized my website, let more people see, regardless of give them the impression is good or bad, always meet my test set goals. But also encountered a lot of problems during the period, some of their own solutions, but also get the help of friends. Summary of the use of hot news to enhance the site traffic advantages and disadvantages, for those who are eager to catch the hot spot of the high-speed rail and dare not take the left foot of friends, provide some examples.

By the wind of hot news, the benefits to the website:

IP and PV growth: grasp the opportunity to post events as soon as possible after the site published articles, and provide users want to understand some of the information, usually bring the flow will be more than you have a few times before. Note that content layout is secondary, the key is to do a good job of information, this can attract clicks.

Promotional site: If your site has been doing for several years, and content is high-quality original, then through the borrowed Dongfeng, your site is more people see. Get rid of the IP that's just for hot spots, and the rest of it is likely to become your user, and what attracts them is the ones that were previously published.

Borrow hot news of the East wind, to the disadvantages of the site:

1. Hot events and the site's contact: A variety of hot spots, all areas of hot spots, each hotspot is a different theme, not all hot spots can be published on their own website. Try to choose and their own website theme-related hot spots, otherwise users in the SEO theme of the site to see "Feng Zhi Love", users will be very puzzled.

2. Grasp the frequency of the article release: that is, the number of times you circumstance. For a few high-quality articles, most of the site is reprinted hot Time, no one is willing to go the second time. In fact, as a child to learn this truth, the little boy shouted Wolf came to the third time, the Wolf really came, but really did not come.

Note：

Some hot news is absolutely untouchable, those who endanger national security, people's unity, economic development of the official events, we only have the right to know, perhaps even without the right to know, those things you can do. If you encounter such a hot spot, even if it is a heartbeat, in envy, but also to calm, these we can not afford to play. Although the east wind can borrow, but too large winds, will blow down the tree, scraping the waves!

Year Bin: http://www.nianbin.com/seonew/527.html