Search questions about the engine's relevance to Web pages

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About a site of its web page relevance, refers to the site information to meet search engine search conditions.

When a website is well built, it's time to start promoting it. So in search engines to promote, search engines in determining the relevance of the page, basically is based on the keyword "matching/location/frequency" principle, that is, the site content of words, phrases or phrases and user input keyword more matching, the number of searches appear more, The more relevant the site is, the more the search results in the engine rank.

With the continuous development of Internet scale, search engine technology is also constantly improving. On this basis, in order to provide users with more valuable search services, the current engine in the original relevance, so gradually in the ranking rules introduced the theme of the site and the concept of popularity. Its concrete manifestation is: A site's content theme more concentrated, similar and related external links more, the site gets more clicks, the ranking will be higher.

But all this is based on information correlation. Even if your site theme is prominent, very popular with visitors, but if the content and the user's search conditions do not match, you still can not get a good position, so say, in this understanding, should not be difficult! Site page Theme and page content consistency, as well as the page of the keyword set density and the design of the page friendly, is determines the search engine to your website search result good or bad judgment standard, the engine is only to recognize the content, but does not read the webpage code.

In combination with the example:

For example, my site (http://www.ziyueyy.com.cn) is mainly a leisure and entertainment site, the key words on the use of entertainment and leisure, hacker learning, emotional life, health care, news broadcast, of course, these keywords competition is more intense, on the other, Of course, can also involve some long tail of keywords, etc., but do not need to set too much.

My site's main keywords and phrase settings: entertainment and leisure, hacker learning, emotional life, health care, news broadcast, Purple Moon Entertainment Network integrated entertainment and leisure, knowledge learning, health and maintenance of the integrated portal site! Basically all around the site's theme center word, and actually use the long tail is not much.

Another example of my home page title of the set, "Purple Moon Entertainment Network", it is obvious that the content associated with the site page, in fact, the entire page is said "entertainment and leisure, knowledge learning, health care" and so on, are around their products, and there is no redundant description of redundancy, in fact, It is so simple that the engine sees the content of your page, and even the basis of judgment, that is, with these.

Search engine on the Web page relevance search problem, the internal principle should be complex. But as long as the page to the engine friendly and support, do the content of this site, and then complex problems will be simplified.

Hope to have a lot of expert advice, qq:3065434787 hczy1985@163.com

Station: Purple Month Station: http://www.ziyueyy.com.cn