SEO Focus: Title naming and posting tips

Source: Internet
Author: User

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A few days ago many friends asked me how to send articles to better grasp the customer. have been very busy. So I didn't finish it. It's all right this afternoon. was sorted out. Hope to be helpful to everyone. We all know that. A good article. Be sure to get a good title. The title of the post should attract the attention of the visitors: posting should be a good post name. For posts, post names often play the role of the finishing touches, people understand your post first from the name of the start, so we should not only do our best to write a good post, but also to rack up a good post name. such as: "5184edu.com self-study network, professional self-study Portal" changed to "99% people will pay attention to the site, learning must see!!" Such a title. Is it better to be good? There are three ways to post names:

1, with the help of various eye-catching special symbols and emoticons to make their posts easy to be found.

2, with the help of a variety of shocking words, such as vomiting blood recommended, painstaking, but the premise is that your posts must be if you spend a lot of painstaking work written good posts, or easy to be disgusted, their own smashed the signboard.

3, a special name. and the title and the combination of posts

There are four kinds of situations:

A good post name, good posts, the volume of browsing and reply is very high;

Second, good posts, bad posts, the view is slightly higher, the amount of recovery is lower;

Third, bad posts, good posts, the view is slightly higher, a slightly higher response;

Four, bad stickers, bad posts, the amount of browsing and response volume are very low.

For example:

We want to release the commencement information of Guangdong Jinan University October 5

If you stand on the site's own point of view to publish information, the title will be "Guangdong Jinan University, the high number of the 2010, the basic accounting projection class start notice", so the release is a misunderstanding. If our popularity is not very high, no one will search the name of our school, such as "Jinan University special Promotion," "Jinan University Training School," and so on, for most of the current site traffic, or should be based on search engines as the main means of publicity.

Based on the search engine should stand on the customer search content to consider, customer search information is naturally from the point of view of their own, such as a student to find a special promotion of this course, according to his professional, geographical location, time to consider the frequency of a comprehensive, such as Zhongshan University accounting students will search the following keywords Baidu: " Sun Yat-sen University "," "Sun Yat-sen University Special Promotion," "Guangdong Special Promotion of this", "" Zhongshan University special promotion of this tutorial "," Zhongshan University special promotion of this class "," Guangdong Special Promotion of this tutorial "" Zhongshan University special promotion of this training course "," the Sun Yat-sen University to promote the accounting guidance "," Zhongshan University upgraded this accounting training "and So for this student we can extract the core keyword "Sun Yat-sen University," on the basis of the core keywords, we can expand a lot of titles, such as "Zhongshan University special promotion of the accounting guidance", "Sun Yat-sen University to upgrade the accounting training" and so on, in a word, the students to design our article topic, is the search engine included, the targeted groups can search the key.

If the publishers are responsible for a lot of cities, we can include these cities within a topic. For example, the publisher is responsible for the city's propaganda in Guangdong and Guangzhou, publishers can do this to "Guangdong, Guangzhou, the higher the number of high, accounting October 5 training," The training and coaching here is a meaning, but all on the above is for students to input training or guidance keywords, can be found in our information. The October 5 is listed directly in the title, is to let students in the title can know our course time, for search has no meaning. There is also a point must be stressed that the title is not the longer the better, the general title text within 30 words, the lengthy title should not be indexed by search engines.

From the point of view of the search engine, is standing in the free release of information about the provisions of the site to consider the issue, the general free information need to register, so that the publisher registration in favor of free web site statistics posts, on the one hand, through the registered mailbox to the Publisher to pass some information, These mailbox resources are the main reasons they want us to register. Free release information of the site's quality is determined by the design principle of the site, the site's background program in line with the search engine principle, it is easy to be included, that is, it is sent to the things above it is more easily indexed by search engines. In one is the length of time the site overall rate of high, but also easy to attract the attention of search engines. Therefore, in our limited working time, we should give priority to sending the information to those websites with good quality. Good quality of the site I will send the share, we look at. For Baidu Search, 50% of people only look at the first page, 80% of people only look at the first three pages, so, if the customer's point of view regardless of how to search the relevant keywords, our information can account for the first three pages, our post propaganda even successful.

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