SEO Common instruction usage skills and problems

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Now some of the webmaster tools on the network, the function is more and more rich, we can see from these tools of our site a general data show that we have a lot of help. However, as an SEO practitioner, to constantly upgrade themselves, only with third-party tools is not enough, and a little bit of trouble, the search engine is good for us to provide the SEO instructions, we can according to these quality to get the data we want to see, Here are some common and commonly used instructions and their usage and problems.

1.site instruction

This is one of our most unfamiliar only collar, its purpose is to search a domain name all the files. In fact, is what we call the search engine included in the chain. Usage is: site:XXX.com This method also applies to the subdomain of the website.

There are 2 problems with this directive:

A.site domain name with www and without www difference: The two are very different. Without the WWW is a domain name, and with the WWW is a class two domain name, a domain name is certainly higher than the level of two domain name, so there is such a situation, not with the WWW included far higher than with the www. The problem is that the search engine thinks it's two sites that duplicate each other, and the solution is 301 redirects.

B.site domain name is not in the first place: site optimization means there are problems leading to the emergence of the right to fall. Solution: Stable Update original content, always detect friend chain normal.

2.domain instruction

This is our second familiar instruction, its role is to query the domain name of the chain. and site directives similar to the domain name can also know the health of the site, domain your domain name is in the home page, you can also determine where the site in addition to the problem, the occurrence of Baidu 11 or ranking more rely on the webmaster should correct the SEO means.

Domain tips: You can use domain name of your competitor, so as to obtain more outside the chain of the release platform, as their own use.

3.inurl instruction

The function is to search for the page in the URL where the query word appears. This instruction is very useful, we use inurl not only can query which files and directories contain our URL, can also use inurl: keyword, to find our competitors.

I usually prefer to use a combination of command is: domain:leyuanbaby.com-inurl:leyuanbaby.com, with Baidu's advanced search, the time to adjust to 1 days, I can clearly to my soft text by which sites reprinted forwarding, very useful.

4.intitle instruction

As the name suggests, the function of this directive is to return pages that contain keywords in the title of the page. Title optimization is a very important part of our work, when you use intitle instructions to search the page not only contains the home page, but also a large number of pages, are locked by your keyword to match. Intitle can pinpoint competitors ' pages that contain the keywords you lock on.

Intitle tips: Use the intitle directive, you can easily find competitors, so as to get more resources on keywords.

5.filetype instruction

To say that filetype is a sharp weapon is not too. What you want on the Internet, the purpose is: to search for a particular file format. If you want to get Word documents about SEO, you can search this way: "Filetype:word seo" return the result is to include SEO this keyword all WORD files. As for the other formats are not much said, there are generally pdf, doc, xls, ppt, RTF and so on.

FileType tips: For companies, you can better use this directive, such as the formulation of some programs, contract writing can be found on the Internet.

Here are a few commonly used combination instructions, the function is very powerful!

Inurl:edu Forum: This quality means that the URL contains the EDU forum. So we can find educational forums

Inurl:edu.cn Exchange links can be queried to the website that is willing to exchange school links.

Domain:www.seoroad.net-domain:www.leyuanbaby.com This role can be a good check friend chain, the content of the search is many links to your competitors or other industry sites but no link to your site's page.

Advanced instructions as long as you understand the meaning of individual instructions, can be combined to achieve the desired effect, in fact, the above mentioned just closed often used some, there are too many instructions are not used, some Baidu does not apply, some are only applicable to Google.

In any case, mastering these instructions can make us more effort, can let us intuitive understanding of what the site problems, so do a good deal, in short, SEO instructions, hundred benefits without a harm.

This article is original by Alan, reprint please indicate every day Lok source childcare net http://news.leyuanbaby.com (respect copyright, share knowledge).