SEO Lore page title settings

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As we all know, the title of the page is one of the most important elements of website optimization. Search engine crawler to retrieve a website, the first view is the title of the page. and the page title is one of the most important factors in sorting the search results. Therefore, it is particularly important to set up a reasonable and correct page title. Next, Zhengzhou Seo hwa to talk about when setting the page title need to pay attention to what problems and what factors to consider:

First: Brief summary of the content of the page with a keyword

If you do not have a popular brand, then I suggest you do not use your own company or business name to the title of your Web page, preferably using a few core keywords or phrases to describe the content of the page, so that users know what the content of this page provides. Doing so will make the page more accurate in the search engine rankings.

Second: Control the word number of the page title

According to the World Wide Web Consortium, the length of the title can not exceed 64 characters, because the Search engine index page title length varies, so in the actual operation should be the length of the title within 64 characters. But in practice, even if you don't have more than 64 characters, the title is also likely to be 40 characters or so, in this case, we all in the setting of the title of the page, it is best to control the number of characters within 40 characters, so that to some extent, to avoid the title truncated.

Third: Don't stack keywords in the title

Some people think that since the title is so important, then we can put some of the core keywords in the title is not more conducive to ranking? On the contrary, too much in the title of the keyword, will be subject to the search engine aversion, light down right, heavy shielding. So the keyword in the title should not repeat itself.

Four: The title can be set more eye-catching

Eye-catching title settings may be more attracted to the amount of clicks. You can use some special symbols in the title to make your page headings appear prominent and distinctive. These special characters do not have any negative impact on SEO, but it can make the site attract more attention.

Learning to sell products or services with titles

What do you mean? It means that your title is set to have a certain appeal, no matter what product you sell, you need to yell hard, online is no exception. It is also a good idea to set the page title of a product to a promotional message.

All in all, be brief and accurate when setting page headers. The right and proper setting of the page title will help your site get a higher ranking in search engine results.

Author: http://www.huaxia-seo.com/Reprint please specify the source!