SEO optimization needs to pay attention to the two levels

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Do SEO optimization, content for the king, outside the chain for the Emperor! Believe this sentence we have heard many times, but want to do SEO optimization needs to pay attention to the two levels, which two levels? Is that technology and marketing are doing well at two levels. If a website can make both technology and marketing good, then this site is very powerful! Here's a little plum to share with you the details of these two levels.

First: Search engine aspect

Search engine optimization is divided into several major modules: keywords, content, outside the chain, HTML code. Each module contains two attributes of technology and marketing

I. Key words

At each point are divided into two levels and everyone to share, more convenient to compare and think

Marketing Level:

1, keyword selection, prediction, expansion, attention to the search behavior of visitors;

2, the keyword ranking position, the title embodiment, the text presents, attracts the visitor's attention;

Technical level:

1, the choice of key words, forecasting, expansion, pay attention to how to evade the search rankings reasonable competition difficulty;

2, the keyword ranking position, the title embodiment, the text present, the goal is strengthens in the search rankings the score performance;

Ii. Content

Marketing Level:

1, content typesetting, user-friendly reading experience;

2, the original content, to achieve specific guiding purposes;

Technical level:

1, the content of typesetting, so that search engine extraction keywords;

2, the content of the original, so that search engines more like to include;

Iii. Links

Marketing Level:

1, outside the chain position, bring more visitors;

2, the description of the chain, more attract visitors;

Technical level:

1, the position of the chain, get a better page level;

2, the description of the chain, to obtain a better topic-related;

Iv. HTML code

Marketing Level:

1, the page code, improve access speed;

2, the layout of the page to enhance the user experience;

Technical level:

1, the page code, easy crawler crawling;

2, the layout of the page to enhance the weight of the page;

The above is SEO optimization need to pay attention to two levels, I hope to help. If you have any questions, you can www.seo318.com communicate with me!