SEO Primer How to quickly master SEO

SEO English full name is: Search Engine optimization, translated for search engine optimization, meaning that the site's search engine optimization strategy, quote style Yyan explanation, is the site through a one-time optimization and long-term income-earning method, An optimized site will rise faster than a site that is not optimized in search engines. According to statistics, strange visitors 80%-90% are through search engines to find the site, so well-known search engine rankings directly affect the effectiveness of the site, especially Google (http://www.aliyun.com/zixun/aggregation/31877. HTML "> The world's largest search engine", Baidu (the country's largest search engine) rankings. The purpose of website optimization is to use reasonable means (not cheating), optimize the source code of the website, make it more friendly to the search engine, more in line with the rules of the ranking, so as to quickly improve the ranking and enlarge the influence of the website.

Before starting the first part of the tutorial, ask your friends a few questions:

1. What is the true meaning of SEO?

2. The development of China's SEO and the future trend of how to judge what? In layman's terms, what do you think is the future of your career in SEO?

What basic technologies and knowledge do 3.SEO need to master?

4. How can you take the first step of SEO?

The Meaning of SEO

Here is a "search engine friendly" word, I do not know how people understand the word. In the author's opinion, to search engine friendly and establish a good user experience is based on the same concept. Users find your site through search engines, and search engine spider through the chain to find your site, after looking for your site, the homepage also needs to have a deeper content page, also requires you to have a good site structure, logical, page and page has a good link structure, even need to have a site map. All pages should be able to start from the homepage along the link to find, preferably within 3, 4 clicks. This is directly related to the user experience and is not explained here.

Two. Domestic SEO development status and future trend

As far as I know, China's SEO industry began to start in 2003, when the 5 years still in the primary stage of development, engaged in this industry, a lot of people are in fact the banner of SEO doing a variety of violations of the principle of SEO, among the few of the master is a handful ( The author as a first glimpse of the people dare not to say the master, welcome friends to shoot bricks. Most of the SEO company or workshop-style business model, just to make certain changes to the site, said it became the so-called website optimization. The specialized optimization company occupies the minority, the scale is not big.

When it comes to China's seoer, generally speaking, according to three schools, a class of technical schools, whether Black Caps & white caps, their technical perspective is consistent, through research search engines, and to achieve a good ranking of keywords; a class belongs to the liberal arts schools, they are not technical origin, May come from all walks of life, mainly through the way of writing to analyze the site, promote the site, but they will also study technology, but not as technical as the emphasis on technology; the last one is both, the collection of the family in the big, this kind of seoer nature is the industry's master.

There is a paragraph on the future development trend of SEO articles, I have seen before the practitioners, at that time quite touched, and then engaged in the "revolution" in the cause.

1. In view of the further expansion of SEO practitioners, SEO internal competition will gradually fierce, a lot of simple SEO content of the site will increase faster, SEO-related ancillary industries will rise. SEO Teaching Network, SEO supply and demand talent network, SEO Industry Alliance network.

2. A part of the enterprise will be seoer integrated into the enterprise, that is, the employment of Seoer as a member of the enterprise.