SEO Urgent Training Summary: cultivate perfect comprehensive quality

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

SEO is a special requirement of comprehensive quality of the network marketing career. This is the day of our company's SEO chief engineer in the training of our time to mention a word, at first, I also disagree, that the goods are in mysterious, listen to understand I know only fur. The following is my SEO summary of the urgent training, share to many like me struggling in the bottom of the SEO practitioners, lucky me this time to find a good network start-up company, Zhengzhou Network technology, the boss and the superior is willing to teach us, not like I have been involved in those companies, I know all the while let me hair outside the chain, hair outside the chain. I know, there must be a lot of seo like the original me, want to make progress but no one is willing to take their own.

First of all, I will share a picture of my learning process, and then give a lecture to the following things.

Space, domain name, DNS, and IP

The choice of space, our SEO boss said, is mainly stable and unobstructed degree; The domain name choice mainly is fine short, is good to remember, reduces the user the memory cost and the input error rate; DNS and IP are mainly used to solve the common problems in the operation of the site, in order to solve the site failure.

The main use of IP ping I do not say, I must have only this rookie to learn, the health of the DNS view I simply say that the main use of Nslookup instructions, as long as the operation is good.

Ping has an important two feedback: 1. See if the packet is lost, that is, the stability of the host; 2. View the patency of the website connectivity. For：

pingwww.***.com[127.0.0.1] with 32 bytes of data:

Reply from 127.0.0.1: Byte =32 time =1msttl=48

As long as 4 consecutive times to be able to respond to the packet is not lost to show that the site is stable and reliable, the most important is the time =1ms, this can see the site patency, usually within 100ms are acceptable, 50ms is good performance, if the cost allows, as far as possible to choose 50ms within the host.

Site content and site architecture

This is more to say, I briefly clean said, is mainly five content: Content value of the Web page value, title writing, chain in the chain dead, 301404503, robot. To tell the truth, these old people mentioned before, they listen to all faint, now can also share, I am very happy.

Content Value Web page value, does not emphasize must be original, but must have the dissemination value, the content can do the best illustrations, the layout to be exquisite, the font color, the size, the paragraph mark, the article title, the small title, must have its existence value, the content emphasis must through the different adornment performance; Retain the source of copyright. Content value emphasizes original value, Web page value emphasizes reprint value.

In the chain and the dead link, the reverse chain construction follows the principle of developing the breadth and developing the depth first, within the chain to point to where he should go, the best inside chain is with the point of the page title height match, should not be more than 65% of the internal chain point to the home page, if there is no inner pages for the internal chain point, you should first set up inside the page and then establish the chain. Dead chain detection In this respect, my boss, that is, Zhengzhou Intelligent Network Technology SEO chief engineer specifically said not only to detect the dead chain, but also to detect the dead chain can not see, css some pictures dead chain also need to correct in time, although I do not know what is CSS.

Title writing, followed by the principle of the statement fluent, clear theme, rather than keyword stacking. For example correct reasonable: 2012 Zhengzhou website Construction excellent service provider-Zhengzhou intellectual Kai Network technology; clumsy undesirable wording: Zhengzhou website Construction _ Zhengzhou Website Construction Company _ Zhengzhou Website Construction service Provider _ Zhengzhou website construction which good?; Neutral writing: Key appears once _ keyword repeat _ brand words appear once.

such as: Website construction _ Zhengzhou Intelligent Kai Technology (Zhengzhou website construction Company). The most important thing is to have a visual distinction between the headings in the other Web sites, with parentheses, smiley faces, or other, to increase the recognition. In addition, can not only pay attention to the title of the first page of writing, the optimization of the page is the key SEO project.

301404502,301 and 404 Do not explain, mainly for the user Service, 502 major users of the website revision, told the search engine this site temporarily inaccessible, rather than permanent, to the search engine an appointment.

Robots.txt, help the search engine to process your website content, mainly protects the user and the company's privacy.

Write a bit more, the site structure does not mention, the key is that I do not understand div this thing. This article from the Zhengzhou Intellectual Network Technology website Optimization Department (http://www.ezhiqi.com/) study summary, A5 first reprint please keep.