Several suggestions for SEO companies

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Yesterday talked about the way to SEO is to give up SEO, but you really want to do SEO projects, there is nothing to do, just nearly two years of hard work.

Here to provide SEO services to the company and SEO staff some suggestions.

Find the right position for yourself

To provide SEO services to others, we must find their own expertise, to find their own positioning.

Let's say you're targeting high-end or low-end markets. If you want to aim at the high-end market, service fees can be higher, the overall situation of network marketing must master more, generally advisory and advisory forms, as far as possible to use white hat technology.

If you want to target the low-end market, you may have to do a lot of very hard and trivial work.

The demand for these two markets is completely different.

In the current situation, the Chinese SEO industry is also difficult to find all-round SEO services. If you advertise yourself as such a versatile SEO service provider, it's hard to build trust.

Service breakdown

From the 1th logic down the development can be thought, it is best to focus on the SEO services in a certain aspect.

For example, a lot of foreign do SEO, some focus on the establishment of links, some focus on keyword analysis, and some only do consultants, and some specifically write the basis of SEO content.

Seize a market segment, not only conducive to persuading customers, but also easier in the company's internal personnel arrangements for a certain scale of the flow of water.

Cannot rely on one or two experts

Whether domestic or foreign, there are a lot of SEO companies are only rely on one or two of people proficient in SEO. The level of other salespeople, designers, and programmers differs greatly from that of SEO experts, which can lead to confusion in communication with customers and project implementation. Some salespeople dare to pack their bags, but at the end of the day they don't know that something is impossible, or that they don't.

There is a danger of relying on one or two experts, and the consequences for the company will be disastrous if the expert job-hopping. From the situation in foreign countries, top SEO staff turnover rate is quite high.

Therefore, it is recommended that the SEO service providers should be in a large number of training, so that more people to maintain a high level.

Price and payment

The customer's bargaining must maintain a firm attitude, if the customer said to give discounts, you give discounts, the consequences are often counterproductive. You must have a clear understanding of the value of your service and be very confident. If you can give customers 100 dollars in the interests of customers but only want to do with 10 dollars, you should refuse, the loss of him rather than you.

SEO services must also receive a certain advance, such as 30% to 50%. It is a very dangerous thing to do after the payment is done, and there may be sequela to the SEO service provider and the customer.