Site SEO How to set up a reasonable internal structure of the site

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The station structure is a core and authoritative part. Because we are in the process of optimization, the structure and layout of the station, most still stay in the degree of imitation, see other people's site such as good, copy other people's templates or directly to the use of other people's templates, rather than through their own layout to get a better site structure. Show this method is wrong, how a subject is heavily used, is directly by the search engine down right.

For example, we opened a restaurant, as a chef, then what should we prepare? If we say that the dishes prepared today are customers do not like to eat, and customers love to eat the basic dishes are not prepared. So believe the next day, very few customers come. We do Web site optimization is the same. If our keywords even page layout, can not produce value to users. So this is a failed station structure.

Then someone says, I use someone else's template, but the content is in my own. Is that OK? The answer is no, because the page layout of the template itself has been set. Unless you modify or set up, you are advised not to use. So how to set reasonable station structure?

1, set the template sketch (first page and table of contents) to draw the first page and the table of contents and interior page layout sketch

And these sketches are to meet most of the user needs. To "epilepsy treatment" as an example, search this keyword users, the most concern should be "treatment epilepsy Method", followed by "Epilepsy Hospital" and so on, then we can take these two words as our website two columns to set. and put it in the front position. Therefore, we must according to their own industry characteristics, combined with user needs analysis, to develop a reasonable template sketch.

For production-oriented enterprise station, the home page of the product not too much. The average user will be all the products after browsing to buy. To put the home page products less and put the product more refined, to increase user clicks.

The speed of the Web page is generally more than 6 seconds on the pass, of course, each industry needs are not the same, which user will be for a strange site for 6 seconds time? In particular, the competitive industry, customers look at the site is to see, you have no you are the same, in such a efficiency assessment of the work of people continue to the era, Online selection of products as time-consuming, it needs to be from a bit to your prospective customers potential customers to consider good.

2, how the content of the page fill

What kind of content does our site really want to fill in? or what kind of content do we have to fill? So how do we set the content according to the user's needs?

Web Site Directory settings:

1 Site Navigation layout

Put the most user needs of the column in the top position. Now a lot of corporate sites, navigation settings are basically symmetrical "home page, about us, corporate news, contact us" and so on. Wing Tiger SEO recommend these can not be content, you can put in the bottom of the page, do a small page navigation, do not need to reset the column, at the same time pay attention to the top of the navigation and the bottom of the navigation repeat.

2 breadcrumbs Path setting

We found that many sites do not do "breadcrumbs path", even if done is based on this type: Current position: Home > Columns.

3 List information Settings

The table of contents list is advantageous to reduce the similarity of the page, but also pay attention to the correlation. The bottom or right side of the article page should not place too many general columns.

4 domain name selection and URL path setting

Recommended use of the full name, reminding: in the domain name of the keywords, search engines can be identified. The suggested path is the best pinyin for Chinese characters within 3. Baidu is able to identify pinyin, advertising slogan "Baidu more understand Chinese" is not groundless, this we can Baidu look at an example, whether it is the domain name in pinyin or the URL part of the directory path contains pinyin is helpful to SEO, where the wing Tiger SEO or emphasis on the standard words of the URL is very important. We baidu a mechanical industry very popular keyword "broken mobile phone" We look at the search results will find:

In the home page has 4 website domain name to have the Posuiji Chinese character Pinyin, but also has a first place is an industry site level two directory also contains Posuiji, wants to study can Baidu.

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