&http://www.aliyun.com/zixun/aggregation/37954.html ">NBSP; Usually said site traffic (traffic) refers to the number of visits to the site, is used to describe the number of users to visit a website and the number of pages visited by users, such as indicators, commonly used statistical indicators include the number of independent users of the site, total number of users (including repeat visitors), the number of web browsing, the number of page views per user, The average length of time the user stays on the site.
Web site access statistical analysis is based on the basic data to obtain web site traffic, according to the online marketing of new observations related articles, web site traffic statistics can be roughly divided into three categories, each containing a number of statistical indicators.
(1) Website Traffic Index
Web site traffic statistics indicators commonly used to evaluate the effectiveness of the site, the main indicators include:
• Number of independent visitors (unique visitors);
• Number of repeat visitors (repeat visitors)
• Page views;
• Page views for each visitor (page view per user);
• Some specific documents/pages of statistical indicators, such as the number of page display, file download times.
(2) User behavior indicators
User behavior indicators mainly reflect how users came to the site, stay on the site for how long, access to those pages, and so on, the main statistical indicators include:
• The duration of the user's stay in the website;
• User Origin website (also called "Guide website");
• Search engines and keywords used by users;
• The amount of user visits in different periods.
(3) The way users browse the site time device, browser name and version, operating system
How users browse the Web site the relevant statistical indicators mainly include:
• User type of internet equipment;
• The name and version of the user's browser;
• Visitor computer resolution display mode;
• The name and version of the operating system used by the user;
• The geographical distribution of the user.
(4) Generally can improve the site traffic through the following methods
• Through the mutual brush software
• Through advertising alliances, that is, advertising.
• Through links, the general form of text, pictures, etc.
• There are other illegal means ~ Apparently many websites have used this method ~
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