Some people will have a lake, there will be a search engine seo!

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

The past 2013 has been a year of drastic changes in the search engine market, especially the fierce competition of several major search giants in Chinese search. For a long time, Baidu as the industry leader in this field, search market share to sit firmly in the market dominant position. However, with the odd Tiger 360 tight chase and Sogou and search strategy merger, further weaken the Baidu market share, the Chinese search engine market gradually formed pillars trend. In the face of market share has been eroded, urging the market leader position, Baidu in the ranking algorithm has been bold to make reforms to improve the user search experience, which triggered a series of Baidu ranking algorithm update measures. On the SEO session has also made a little restless and restless.

Review the past year SEO industry, for some time since many seoer are complaining about Web site optimization More and more difficult to do, a lot of friends to maintain the site ranking serious decline, so the market appears some pessimistic argument, SEO in the end there is no existence, seo useless theory, SEO has been completely dead and so on. However, the author is the opposite point of view. and hundred strong network marketing has always thought that SEO will always exist, and will continue to exist, the reason to borrow "smile Proud" in a classic line, "There will be some place where there is a lake." There are search engines exist in the Internet will have information retrieval ranking mechanism, ranking mechanism will have ranking algorithm, admittedly there will be an algorithm SEO exists.

We review what is "search engine ranking", when the user in search engine input keyword, from the index database to find all the pages containing the search terms, containing the keywords in the station page data will have millions, search engine based on a variety of reference factors and mechanisms for the retrieval of information sorted, The ranking algorithm calculates which pages should be in front or behind, and then returns to the search page in a certain format. The so-called factor and algorithm is the search engine on the data information sorting core mechanism. As long as there is a mechanism, the ranking information will be regular, there are rules to follow is the soul of SEO survival, if a search engine sorting mechanism is very large and mixed theory unbearable, then the user retrieved information will be apart, or even a hammer West a stick, and ultimately caused no users to use the Search Engine tool query, The search engine finally is abandoned by the user is also inevitable, therefore we are not difficult to infer, has the search engine existence to have the SEO existence causal theory.

It is true that the continuous evolution of search engine algorithms has always been around two goals: 1. Is the search engine ranking algorithm to continuously improve and evolve ranking algorithm system, in order to adapt to the new era of Internet environment and network marketing development pattern, and constantly meet the new era of Internet users high experience; 2. is the pursuit of

For the 1th we can profoundly feel the search engine's own ranking algorithm to improve the SEO industry changes and impact, especially in the last two years search engine on the Black Hat SEO severe blow. Admittedly improper SEO seriously affected the Internet order and environment, causing the whole internet spam information flying. Search engine for the new era of Web site optimization put forward higher standards and requirements, the current SEO not only focus on the simple content of original update and the spread of information outside the chain, more requirements of the relevance of content value and user experience. It can be said that the site is not in line with user experience is not popular with users of the site, unnatural chain of transmission does not have the weight of conduction, but also to explain the search engine on the strict requirements of SEO. For a time seoer to this newspaper pessimistic argument and complain about SEO useless theory, if the SEO is only satisfied with the production of useless spam site content, junk site outside the chain and always do not pay attention to improve the site user experience value, then the first dead is the site. If a search engine always provides users with information about search results is a bunch of spam site content, the next dead is the search engine.

Therefore, we call on the webmaster to pay attention to the site value and user experience and search engine to pay attention to the user experience is a truth, but also mutual coordination and unity.

For the 2nd, we for search engines such as Baidu, as a listed company, companies chasing their own interests to maximize the above reproach, after all, search engine is a commercial enterprise behavior rather than public welfare organizations. The evolution of search engine algorithm is to some extent also to improve the company's product benefits. It is well known that SEO and search engine keyword advertising is a competitive relationship, if most enterprises choose to do SEO to promote their own site, then the enterprise will reduce the search engine keyword advertising cost input, the search engine to improve their site SEO difficulty and the threshold is also inevitable choice, The future of the life of SEO may be compressed is indeed indisputable fact, from the recent 1 years Baidu some of the announcements can be seen, but to raise the threshold does not mean that the search engine optimization rankings of the complete loss of function. Villains Outsmart, therefore, we seoer need to constantly change the mode of thinking, discard the old habit of old-fashioned SEO ideas, or one day you will find that you do not just search engines, but also netizens users.

Search engine reform and development will always be in the user's value and search engine self-interest in both the game to seek a new balance, we say that the user value includes both the interests of netizens, but also contains the site of the owner or SEO people's interests appeal. But we have reason to believe that SEO will continue to exist in the search engine, if a search engine completely abolished the existence of the SEO, it will not meet the interests of the search engine itself, from the world's largest search engine Google for many years of evolution of the development can be seen. So we go back to the title of the text: "Someone will have a lake existence, search engine will have SEO", seoer please continue to work hard! This article by the Zhengzhou Hundred Strong Network Marketing creation, the article source link http://www.zz155.com/msg/n275.html Reprint must retain the source of copyright.