Talk about the top 5 tips for ranking your search

Source: Internet
Author: User
Keywords Search engine Google optimization ranking optimization

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It's not hard to have a website that can be found in search engines like Google, Yahoo and MSN, but it may be hard to know where to start. Here are my newest and most wonderful tips to help you:

1 Don't buy a new domain name unless you have to. Search engine in your old domain name in accordance with the existence of the length of time to deposit a corresponding, a lot of information. Although you can purchase a new domain name and redirect information from the old domain to the new one, you may best choose to use an existing domain/site as much as possible. If you want to redesign or start from scratch, or for some reason you have to use a whole new field, you will at least lose some of the traffic in the search engine. In any case they will take weeks to months or more to make up for the return.

2 The goal of optimizing the site is audience, not search engine. This may sound counterintuitive, but listen to me. Search engines are tools to search for relevant web pages that are best suited to key words when people type keywords or phrases in the search box. If these people are typing search terms that relate to your site, then they are most likely the target audience for your members. You need to optimize your site to meet their needs. If you don't know who your target audience is, then you have to find one or another way to find the access statistics that can provide online learning and visit other sites or forums, communities where your target audience may hang out and listen to their discussions. This information is critical to your website design, resulting in keyword research, and copyright issues.

3 Study your keyword phrases extensively. The keywords you think may be looking for a target market are probably wrong. Find the best phrases to optimize, use tools such as Keyworddiscovery,wordtracker, or Google's Keyword Tool. Make a list of the most relevant phrases for your site and select a few different words for each page. Never say "travel" or "Vacation" for general keywords, because they are rarely (if) able to disclose what your site is doing.

4 Based on keyword research to design and divide your site structure and site navigation. Your research will uncover research interests in unknown areas or your product/service partitioning approach, which you can add to your site. For example, your site sells toys, and there are many ways to categorize your site so that people will find the toys they want. People look for toys that fit their children's developmental stages, look for key phrases like "preschool children's toys", or they are more likely to look for specific brands of toys. In most cases, your keyword research will let you know that people are looking for toys in many different ways. Your job is to make sure that the navigation of your site shows the search for various methods. Make sure you have Specific-brand pages and links to specific times, specific types of toys, etc.

5 Edit your site to make it user-friendly. Search engines do not fill out forms, cannot search sites, cannot read JavaScript links and menus, and cannot interpret graphics and animations. This doesn't mean you can't use these things on your site, of course you can! Still, the way you need to navigate for your site is necessary. If you only have a Drop-down menu to select a sequence of things, or a brand search engine crawler will never find those that cause the page. You need to be sure that you always have some form of HTML link on the page of the main navigation link to the top of the site page. Before these pages, you need to have further HTML attached to the Personal product/service page. (Note that HTML links do not require plain text links.) There's nothing uncomfortable with the image navigation, wrapped in standard a HREF tags, as search engines can follow image links just fine. )

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