The link strategy of search engine optimization

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Basic knowledge of links

A hyperlink is a link from a Web page to a goal that can be another page, or it can be a different smell on the same page, or a picture, an e-mail address, a file, or even an application. The object that is used to hyperlink in a Web page can be a piece of text or a picture, and when the viewer clicks on the text or picture that has been linked, the connection target appears on the browser and is opened or run depending on the type of target.

According to the use of different objects, the links in the Web page can be divided into: text hyperlinks, image hyperlinks, e-mail links, anchor links, multimedia links, multimedia file links, such as empty links. which can be identified by the search engine links and text hyperlinks, internal links, anchor links and external links.

Link is the search robot crawling path, link analysis is an important part of search engine ranking algorithm, a site if you can get many other sites given, can be identified by the search robot hyperlinks, search engines will think that the site is popular. Popular search engines are generally popular in search results have a good ranking, which is why the link is important.

The technology of hyperlink analysis is the key technology of new generation search. In academia, the more a paper is cited, the better it is, the higher the academic value. Similarly, the hyper-link analysis technology is to evaluate the quality of the linked sites by analyzing how many links are linked. This ensures that when users use search engines, the more popular content in the user rankings. The application of this technology has greatly facilitated the search and use of Internet resources by netizens.

Website Links Note:

1. Do not exchange links with websites that violate social morality such as reactionary, erotic and gambling

2, from the search engine expelled site links to your site is not beneficial, because their vote of confidence in the search engines that Ishi invalid. Also do not recommend to cheat the site to export links, because this will make your site easy to be innocent by the search engine punishment implicated. (Of course, after my verification and the big stations do except, many big stations are also cheating hehe)

3, Exchange links with you site must have a good record in the search engine, if the site is flooded with some of the search engine rankings cheat behavior, do not exchange links with it, although it has not been expelled from the search engine.

4, as far as possible with those related to your site with the relevant site exchange links, we do not recommend and those sites you do not have links to the site exchange, because we should cherish every link, as far as possible to do high-quality.

5, do not like the flood of exchange links with the site exchange, otherwise it will lead to export to her site weight than he imported to you, not cost-effective.

6, take a moment to seriously analyze the upcoming link with your site has joined the link farms, if it is best not to exchange links with it.

7, not targeted to build their own external links to the site is not worth its exchange links. For example, the website sells ornaments, and it exchanges links with website construction sites and auto parts websites.

8, the PR value of high external link import can be met. Of course, if you can get high PR outside the chain, it is better.

9, if a PR value is high but content update slow site and a PR value low but within the site with Update fast choice, then choose the latter. Because the website information update frequency transmission is more important than the pure PR value transmission.

A site just started operation, and there is not much chance to choose a link partner, at this stage the number is the main goal, so as long as the information content good sites can exchange target linked objects. When the website develops to a certain scale, it should be screened for its own exchange links. Do not let those garbage stations affect their image hehe. It seems to be a bit of a bridges, but do not dismantle ah, do not dismantle sooner or later put you into the water

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