Thinking of billions of dollars: why Millet boasts of internet companies?

Wen/Biao 22nd late at night, Millet company CEO lei in micro-blog admits: Millet fix the financing, valued over billions! So online a boiling, a time "the Internet four giants" voice spread to the micro-blog and forum. I don't know where the "big Four" story comes from, but there is no doubt that millet officials have been shaping their "internet company" image. I just want to say--"the value of millet and 3BAT is really not comparable, because it really is not an Internet company!" "Question: Where did the internet company come from?" Lei in a recent media interview has stressed the Internet properties of millet, he gave two reasons: First, "mobile phone is just a carrier, millet company's specific business is attached to this hardware, and overrides the Internet platform." In other words, what Millet does is based on the platform of the Internet. "This answer confuses the concept, because the Internet is just an information-dissemination tool, which does not mean that companies that use the tool to grow are internet companies." McDonald's is also doing online ordering, if one day people from the Internet to buy McDonald's, then whether Briggs also become an Internet company? Second, "We are China's third largest electric business enterprise, and has built a very large mobile internet platform." Millet is more like Amazon than Apple. ”。 To tell the truth, Millet is not similar to Amazon. Amazon's revenue comes from electricity, cloud services, hardware and many other aspects, Amazon built a complex Internet service system, Amazon's electricity business is the world's largest, attracting countless brands. and Millet Mall in addition to their own products and related accessories, and not with other brands to cooperate. Aside from the slogan, from the current profit point, millet industry and 3BAT and other standard Internet companies are completely different. Millet's net profit from the sale of its own hardware equipment, the "Internet" is only millet marketing products platform and channel, rather than its promotion of the service itself. The 3BAT profit is all about online value-added services and internet advertising. The two models are completely different, gathered together is really confusing. Another point: 3BAT user coverage is more than 10 times times the number of users of millet (widely acclaimed MIUI is more than 20 million), millet currently has no such influence. A high valuation does not mean you can be a game-making player. That being the case, how does millet still like to say oneself become an internet company? From the corporate slogan to see the worry and ambition of millet from 2010 until now, the smartphone sector is really miserable, Sony Ericsson, Motorola, Nokia's depression will not mention, the 2011 has just been a fire in HTC recent valuations are also plunging. Even Apple and Samsung, in the hardware market also do not want to careless--the marketing cost growth every year, the product sales are not seen bursting. In this case, millet, the "fast-moving" mobile phone companies, it is difficult to rely on low-cost strategy and the concept of fever to ensure that their future is still prosperous. Red Rice is a successful mobile phone, can indeed wash the 234-line city, but after that? Millet by what becomes IThe evergreen tree in the T world? Hardware must be a way out, and to become an internet company, it will be much safer. Rice Festival in April this year, the millet team focused on the promotion of the MIUI V5 system, rather than millet 2S mobile phones. From then on, millet company's development direction is no longer hardware equipment, but software and services. MIUI now has a 20 million-level monthly revenue. I guess, in addition to continue to strengthen the future millet company MIUI and MIUI Desktop research and development efforts, will also transform the site. Does Millet want to be a 3C electric business platform that can adjust the vertical type of Jing dong? This may be the next step of Lei's plan. Of course, the electric business platform is to need money and brand (refer to Jingdong). This is perhaps the millet financing, and Lei High-profile announcement of one of the reasons!