Truth Survey on pricing rights of Canton Fair: Chinese Enterprises Guild Wars International Price Butcher

The Canton Fair, which insisted on a tough one, ended yesterday.　　Chinese enterprises face as if a group of "Price Butcher", keep the prices down, to the cheap, people breathless.　　"The price is easy to press down, the rise is more difficult than heaven", in order to maintain the meager profits, Canton Fair on Chinese enterprises to bite the teeth of the "price butcher." The end result is, everyone less sign a list, even if signed, also sign a short list. At the closing meeting yesterday, Wenzhongliang, commercial counselor of the Ministry of Foreign Trade, said that although the buyers kept prices down, the Canton Fair still embodied the pricing advantages and competitive advantages of our industries and products. "Made in China" This brand, it is in the competition for pricing power to obtain due respect. Related reports See C02 version price sticker Sharpening Chinese enterprises back to May 7, the last day of the 105 Canton Fair, the huge pavilion exhibitors began to turn over the five days of hard work harvest.　　The deepest feeling is: round and round the prices.　　"For 0.1 dollars, talk about 2 hours," according to the Ningbo trading group Liao Po introduced, the Canton Fair, many exhibitors encountered customers desperately to the price of the situation, in order to strive for reasonable profit margins, Ningbo Enterprises find ways to compete with foreign investors for pricing rights. May 5 near noon, an Italian buyer came to the Fenghua Long Long Garments Co., Ltd. before the booth.　　He looked at the booth and pointed to a fleece said he wanted to buy 4, a total of 8,000 pieces, and asked for the price. "7 dollars/Piece." "Exhibitor Quotes."　　The foreign businessman shrugged his shoulders and said he was not satisfied, and then made a counter-offer to 6 dollars per piece. "6.5 Dollars." The exhibitors argued. "Under the 6 dollar price, the company must lose, we will never do a losing business."　　Exhibitors later told reporters. The foreign merchant had to add the price to 6.1 dollars, the exhibitor still did not do it.　　The foreign merchant went round in the showroom and raised the price to 6.2 dollars per piece, but the exhibitors remained unmoved. A "tug of a battle", the Exhibitor quoted a price of 6.3 U.S. dollars/pieces, and to foreign suggestions to the metal zipper into the resin, the price can float, the quality of clothing can be guaranteed.　　The sale of more than 50,000 dollars, after nearly two hours of "toss", finally talked about. "Some African customers who want to buy low-end products offer even a few 1 dollars per piece, and we're not going to do that for this product," he said.　　Exhibitors told reporters. Like this "Price butcher" in this Canton fair countless.　　"Broker" Taiwan Tong Lai Industrial Li Jingfeng is a more than 10-year experience in the "Old Canton", the first period he took the largest U.S. hardware buyers to the Canton Fair inquiry. "More than 10 years of foreign trade, this year's bargain is really terrible ah!" "The mission of the American customer to Mr. Li is: to Bargain!"　　No end of the prices, not to the domestic enterprises a little profit space. "They are not to do business, is to test the price, we have not signed a single, pressed a round of prices and went away." Before leaving, Mr. Li also made special offers to many participants in the Canton Fair.VIP Coupons to reporters: We pressed the price to leave, the real business back to talk.　　From the garment manufacturing enterprises of small red opened she remembers the dense notebook to reporters that the third phase of the first two days is still more, the following three days has become less, this is also expected to happen, after all, the outbreak of influenza. "The hardest is bargaining, this year's merchants, if you quote a little higher, he turned away." "In order to retain buyers, Xiao Hong once again depressed the price."　　"A clothing profit of one or two points, we do not do", the face of the price of the butcher, Little Red simply choose not to sign the bill. "Made in China" pricing right Shang? Cost-performance or no one can and from the industry association statistics, this time buyers depress "made in China" price range in 10%-20%.　　This is also the "Chinese price" after a steady rise of 3.5, facing another important test. "Descending or not descending, this is related to the survival of the problem."　　Some exhibitors told reporters with a wry smile that they now understand why Americans would rather pour milk into the sea than to lower their prices: the domino effect of price cuts would leave exporters with no pricing power.　　The price of Chinese-made products has fallen again as bargaining power reverts to overseas buyers, according to senior executives at Hong Kong, the world's largest trade-sourcing firm.　　China's exports fell by 25.7% in February, more than 17.5% in January. According to the company, export prices for manufactured goods in China began to fall in the second half of 2008 but remained flat throughout the year. "Prices are falling markedly this year, and I expect this trend to continue all year round," said Brousse Rockwitz, president of Lee Fung's trading company.　　He added that the current price was "at least 5% to 10%" compared with 2008.　　"Corporate pressure is very high," Wang Yu, vice president of China Textile Import and Export Chamber of Commerce, said that, for example, before the customer orders are 100,000 pieces, now pressure to 50,000 pieces, before the 45 days of delivery, now requires 30 days of delivery, the original is 7 U.S. dollars, now pressure to 4.5 U.S. dollars, and quality can not be lowered. Wang Yu that Chinese enterprises still have "emboldened", the global buyers demand such a low price, this time the test is the bottom line competitiveness of enterprises.　　In this case, to meet this demand, the world is afraid of only Chinese enterprises, many Southeast Asian countries face such orders, is simply not able to pick up. "Buyers generally expressed more emphasis on the price of goods, more preference for Chinese goods, there is no obvious intention to transfer the procurement country." "Through the Canton Fair Buyers Survey, CIC Securities said.　　Home Kitchen supplies from Ireland buyers told reporters that Vietnam's manufacturing industry is not of scale efficiency, quality is not high, for the time being not considered to go there to purchase. Research by CITIC Securities on Zhejiang Enterprises shows that the "Made in China" attraction is more cost-effective. Toys, furniture, textiles and other labor-intensive products, "potato effect" is more obvious. The demand of foreign customers for their products under the financial crisisThe decline was not as large as expected. But because of the decline in orders, many of the domestic weak competitiveness of enterprises can not survive.　　Wang Yu said that in 2008, China made textile and apparel exports of more than 50,000 enterprises, the first quarter of this year, the figure narrowed to more than 40,000. is the pricing right or the insurance share? How does the "have Teeth" trade association snatch the pricing power? The Secretary-General of Boao Forum for Asia has said that the entire industry must unite, which must cultivate "have teeth" industry associations. In the event of corporate breaches and pricing, severe punishments are imposed, such as through joint cancellation of export rights with some government departments.　　But at present it seems that "the situation is stronger than the people". "Chinese companies are not talking about pricing right now, products can not go out, how to price?" Zuo, chief economist of Galaxy Securities, thinks that many of China's products are still at the lower end of the world than developed countries, and there is more serious disorderly competition.　　The pricing power is not up to you or me, but to the market supply and demand. At present, Chinese enterprises are not to improve the pricing power, but to keep the market share. In addition, avoid vicious competition, of course, the price union is not suitable, but the price association can be.　　Now the situation is that many Chinese enterprises are their own, nest in the price war, finally the profits to foreign investors. In addition, China has to adjust its structure and increase its profits. Can reduce sales through the middle link, integrated logistics, the elimination of backward production capacity.　　In the current buyer's market, this is the way out of China's foreign trade. Lin Jiang, a professor at Sun Yat-sen University, said that in order to improve the bargaining power of Chinese enterprises, we must integrate foreign trade and domestic trading system to realize resource sharing.　　The integration of internal and external trade is correct, but not enough, still in a preliminary stage of discussion. Second, to play the role of trade associations. Now in the industry or in the industry are engaged in a set. Enterprises only wait until the order to produce, this passive situation to change.　　Suggestions through the role of industry associations, even if the enterprise did not receive orders, can also do market research or group to foreign visits, go out at the same time to know how to bring. This reporter Jongming Siao intern