Hao, vice president of the background of the event, said September 15, the total amount of corporate finance this year will exceed 1 billion yuan. Early in the same month, the establishment of less than two months of the current credit network appeared investors can not be mentioned. Whether Internet lending is worth investing, and what kind of model is less risky has become a topic of concern for investors. In recent years, peer-to-peer as the Internet financial Innovation model, access to explosive growth. Peer-to-peer extends the scope of traditional private lending to meet the needs of enterprises and individuals for capital, more conducive to small micro-enterprises and individuals equal and free access to financial services. According to the China Electronic Commerce Research Center special researcher, Zhejiang University Management Institute Wang Xiaoyi Associate Professor pointed out that at present, China's private capital into the formal financial transition business model includes: Investment banking companies, peer-to-peer companies, private equity companies, farmers specialized cooperatives, and other major types. Recently, China E-commerce Research Center monitoring found: In the past has been in the ambiguous "marginal zone" of peer-to-peer industry, a "sunshine" metamorphosis is quietly unfolding ... August 12, 2013, the State Council on the support of small micro-enterprise development Implementation advice, clearly pointed out that the full use of the Internet and other new technologies and tools, and constantly innovate the network financial services model. Encourage the development of internet finance which includes Peer-to-peer network lending as an important component. Guo, director of the China Banking Research Center at the Central University of Finance and Economics, said, "The central bank reaffirms the legitimacy of private lending, which is a useful supplement to formal finance". Second, the mode of comparison with the Red Ridge ventures, million-Hui investment and integration, everyone loans, Lu Jin, Pat Loans, joint loans, such as a number of well-known Peer-to-peer lending platform, network finance and lending gradually into the public vision, all kinds of models are like smoke and mirrors. According to the survey of China E-commerce Research Center, at present, the domestic Peer-to-peer platform operation model can be divided into two major categories, credit lending, mortgage lending. According to the China Electronic Commerce Research Center (100EC. CN) data show: As of the end of 2012, the national scale of Peer-to-peer loan service platform over 200, the estimated 2012 Peer-to-peer industry loans in the scale of 50 billion-60 billion yuan, more than 300% over the previous year, can be counted peer-to-peer online business loan balance of nearly 10 billion yuan, There are more than 50,000 investors. Whether from the number of institutions or the amount of transactions, net loan industry has begun to take shape. To this end, the China Electronic Commerce Research Center Special Production "internet Finance Industry Research series: Peer-to-peer Network Loan" topic (www.100ec.cn/zt/P2P/), and through to all loans (renrendai.com), joint Credit (cunloan.com) Two typical network loans and financial management Platform analysis, interpretation of the current peer-to-peer industry in the typical model. 2.1 Loans for all: Credit loan mode for everyone loan platform mainly for the user for credit good but lack of funds of college students, working-class and micro entrepreneurs, etc., to help them achieve training, home appliances purchase, decoration and part-time entrepreneurship and other needs. Such borrowers do not need to provide loan collateral, only by understanding their identity information, bankCredit reports, and so on, to determine the amount of the loan and the rate of interest on the loan, and then the intermediary will provide the information to the lenders, who are directly reaching a loan agreement, and the lender obtains the interest on the loan. Everyone loans to "credit" as the basis of the business model, set up a Peer-to-peer platform to guarantee lending, its operation is generally: users with the borrowing needs of the Internet to everyone to submit a complete credit audit material--personnel to the user credit data for rigorous investigation and verification, comprehensive assessment- Supplemented by the background system of the borrower's qualification to judge and grade--in line with the credit standards for everyone loan demand will appear in the website of the loan list, for the financial person to tender. The credit for all model is a business model that gathers very small amounts of loans and lends them to people with a capital requirement. Its social value is mainly embodied in meeting the needs of individual funds, the development of personal credit system and improve the utilization of social idle funds three aspects. 2.2 Joint loan: Mortgage loan mode Representative September 10, 2013, by the Sino-Shen Joint Holding Group Co., Ltd. 's network financing services Platform-joint loan (cunloan.com) officially online. Platform in the 2-month trial run on the acquisition of nearly million investors registered, is the management of more than 500 million yuan, led to peer-to-peer industry close attention. "Joint loan" as a Third-party network financing services platform to help fund holders to finance, using the Network Service platform to the demand for funds to obtain a certain return. The joint loan is mainly the development of "mortgage financing standard", which requires the financing party to provide collateral to match the loan demand to ensure the security of funds. At the same time also introduced the principal guarantee, risk petty cash, borrowing before the audit, financing management, privacy protection and other services, to the greatest extent possible to ensure that transactions tend to "0 risk." One of the "China car Loan" products to help customers use their own vehicle ownership for the mortgage to obtain funds to complete short-term turnover or financing. According to Hangzhou Traffic 91.8 Radio data show: Hangzhou 10 car Mortgages, 8 from the joint loan. Joint loans to the current mortgage-oriented, will also launch the credit mark, flow mark, second ring mark, net worth of the other four standard services. The main objects of joint loans are individuals and small and medium-sized enterprises, to realize private financing and financial openness, sunshine, for small and medium-sized enterprises, farmers and small and medium-sized investors to provide a public and transparent private network financing services information platform. As a peer-to-peer platform for mortgage-backed loans, joint loans has the characteristics: the joint loan relies on the line under the Joint Holding Group Co., Ltd. for many years of borrowing customers and resources, positioning as a "financial information matching platform", the use of class "cat" mode; and carries on the strict margin pledge, the qualification, borrows the examination, again for the buyer (namely the fund supplier) to provide the development acceptance, the positive adoption opinion policy, simultaneously guarantees the transaction process to be open, the transparency, guarantees the loan both sides freely, the fair trade. Third, the analyst opinion to this China Electronic Commerce Research Center Director, China Internet goldResearch Center researcher Lei pointed out that peer-to-peer network lending services in China's rapid development of such, folk "type of financial" business as a useful supplement to formal finance, the first of the recent high-level recognition. Under the premise of guaranteeing the security of loans, Peer-to-peer network lending service will help idle funds to invest money, so that small micro-enterprises, individual entrepreneurs and residents and other funds demand groups to benefit. In addition, Lei gives the following three suggestions: 3.1 Risk monitoring: Into the development of the key Internet financial platform to break through the original financial space and time, Peer-to-peer Enterprises must do a good job of information symmetry and risk monitoring to ensure the sustainable development of Internet financial stability. Peer-to-peer platform has a certain risk, in order to effectively reduce the risk, need to credit before, credit, credit after the strict review, which before and after the loan appears particularly important. Pre-credit risk monitoring: Peer-to-peer platform After receiving the application of the borrower, we need to carefully review the borrower's identity, credit situation, borrowing use, legality, collateral goods and other information, and critically assess the borrower's ability to repay the borrower to borrow the docking. Credit risk monitoring: to ensure the openness and transparency of the transaction, to assist the two sides docking. If necessary, the borrower can be asked to increase the collateral goods and ensure the security of the customer's information and website in the transaction. 3.2 Credit loan: Higher risk peer-to-peer platform at present a large proportion of the business is without any guarantee or credit loan nature, this platform is relatively high risk, the default rate is also relatively large. According to the Ministry of Commerce data, the direct and indirect economic losses caused by the lack of credit are as high as 600 billion yuan per year. Although the National credit information platform has been brewing, but the specific information is not open to the public. The high cost of credit is an important factor affecting the sustainable development of private lending. Although many peer-to-peer platforms have set up margin, but this aspect of the provisions are also relatively vague. The lack of standardization of network lending led to a frequent loss of credibility, gold rush loans, excellent easy loans, Aetna excellence, Public Credit network, urban and rural loans, such as early a number of online loans Company's fallen serious industry development. 3.3 Small Microfinance: "Type of financial" business is a good supplement to the formal financial network financial wind, with the financial line, a great change in the traditional financial model of the trend, and has begun to impact on the traditional banking business, highlighting the following: deposit management, financing diversification, electronic payment, demand diversification. Lei, director of China Electronic Commerce Research Center and China internet Finance Research Center, said that the Peer-to-peer network lending service industry has developed rapidly in China, such folk "class finance" as a useful supplement to formal finance, the first Central bank recently recognized. Under the premise of guaranteeing the security of loans, Peer-to-peer network lending service will help idle funds to invest money, so that small micro-enterprises, individual entrepreneurs and residents and other funds demand groups to benefit. Lei also suggested that Peer-to-peer network loan platform should deep into small micro-finance, create a conducive to their own growth and development environment. Such innovative and sound measures as mortgages are conducive to the orderly operation of the whole industry and ensure the profit of each participating investor.
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