Wall Street English 1 years suck gold hundreds of millions of yuan refund difficult refraction mismanagement
Source: Internet
Author: User
KeywordsWSJ
The lack of standardized management of English-speaking services in the Wall Street: The price is not open, transparent; During the course presentation, the course advisor only introduces concepts, but it does not even mention the specific time scale of media/foreign language teaching, and fails to make the trainees fully aware of the course; As for the problems of money refunds, there are a lot of questions about the lack of management of Wall Street English. Many of the Wall Street English (China) course advisers mention that they belong to Pearson, the world's leading educational institution, and cite well-known Chinese brands such as penguins and new concept English, but in fact, Wall Street English (China) was resell by Carlyle in 2009. Since its entry into China in 2000, Wall Street English has indeed experienced a good day of rapid development, and the rapid expansion of Wall Street English (China) in the more than 10 years is a sign of the risks associated with it, such as lagging management and quality of service. Recently, many students ask for refunds and reflect Wall Street English (China) propaganda and actual discrepancies, the lack of standardized management of services and other issues. Wall Street English, according to people close to the parent company of Wall Street, said that its 2012 sales amounted to 1 billion yuan. From 26 to 60 of the expansion road to trace the development of Wall Street English (China), available data show that Wall Street English was first established by a Swiss Italian in 1972 in Italy. Since entering China in 2000, it has entered a period of rapid expansion along with the Chinese economy. In 2005, Carlylegroup, the global private equity firm, bought a majority stake in the Wall Street College of Wall Street's English parent, while a minority stake was bought by Citigroup. Later, in late 2006, Carlyle Group bought Wall Street English (China) through Wall Street International, and Wall Street English became a small number of companies in global education that were wholly-owned by private equity. As the former controlling shareholder of the world's well-known private equity institutions Carlyle, like all private equity, investment is to exit the high return on high returns, the acquisition of the company's growth rate must have a corresponding demand. According to Pearson's announcement at the time, the average annual income growth rate of Wall Street English (China) was over 40% in 2006-2008 years, with sales expected to reach $70 million trillion (nearly 500 million yuan) in 2009. In the April 2009, Pearson Group laid out the Chinese education industry, picking up a stick from Carlyle and buying up Wall Street English (China) with 145 million dollars in cash. Pearson said the reason for the acquisition, is optimistic about China's English education and training market will maintain good growth. And the share of Wall Street English (China) has changed again. China Capital Securities network through the media-related reports and available data to comb: August 2007, Wall Street English (China) has set up 26 centers, April 2009, with 39 centers, to July 2012, Wall Street English 60th in mainland China's learning Center will be unveiled in Guangzhou. To be sure, 2000-2012, WalterStreet English has experienced a rapid development in China, but the problem with it, the quality of service obviously failed to match the rapid development. In recent years, Wall Street English has been criticized for its expensive training fees, telephone marketing and the difficulty of refunds. Difference between propaganda and actual existence Wall Street English is known for its high fees, and in the face of millions of tuition fees and the mother-tongue teaching of Wall Street English, students will have higher expectations and hope that the English proficiency can be transformed. But according to the Wall Street English curriculum, in terms of time, each unit body course consists of three media classes (1.5 to 2 hours per class) and +1 classes (foreign teachers and Trainees: 1:4), plus foreign teacher Supplement (1:8) and Social Club (1:12). It can be said that a large part of the time is "man-machine dialogue", students feel that prices and teaching quality is inconsistent, at the same time the level of foreign teachers are uneven, foreign teachers do not understand Chinese this is often the main reason for students to refund. For Wall Street English propaganda to the highest level can reach the mother tongue, there are students in China that the so-called "speak like a mother tongue" must have a long-term language environment as the basis, once out of the environment of their own mother tongue may be forgotten, not to mention other languages. There is a discrepancy in the offer. China Capital Securities Network also found in the understanding of the Wall Street English quotation is not standardized, inconsistent phenomenon. Take 12 levels, for example, before and after the interval of about six months, some people spend 50,000, but some people only spend less than 40,000 yuan. Investigate the reason, have the student sign is the preferential contract, each level quotation is 3000 yuan, but another student expresses oneself center quotation is the first module 27500 yuan, after each plus one level is 3000 yuan. Is the price of Wall Street English not transparent and different pricing for different people? In response, the Wall Street English-language staff responded with denials, saying: Wall Street English in all centers are run by Wall Street English and there is no difference between the different centers. Tens of thousands of yuan tuition vs one month refund period according to the Wall Street English sales staff, a level of learning in 3 months or so. Because the Wall Street English curriculum is divided into six modules, each module is composed of 3-4 levels, so the enrolment will be more than 10 levels. In the case of enrolment at 12 levels, the study time will be as long as 3 years, and some factors which are difficult to continue to learn are unavoidable in a longer period of time, but the student's refund period is limited to January. Wall Street English is a double constraint on the refund terms: one to meet within the 7-30-day period after the introductory lesson, and to be satisfied during the first unit of study. However, according to the participants, the possibility of completing the first unit within 7 days is almost zero, and it is difficult to fully experience the course from the curriculum advisor to the beginner. There's even a refund. Students said that the original course advisor would "resign" when asking for a refund, and that the principal was replaced, which would be a hindrance to the refund. Since then, these people have been found in the center of the rest of Wall Street English, like "rotation". In response, Wall Street English said: "The internal flow management of Wall Street English staff hasOver more than 40 years of experience, most course consultants have flowed within the normal control of the industry and may be well below the industry average. The student satisfaction survey of Wall Street English two times a year shows that students ' satisfaction with the service of Wall Street English is increasing year by year. A bizarre 45-day refund waiting period after the students finally entered the refund process, but to wait for up to 45 days to get a refund, the period also need to repeatedly consult, urged. According to the Wall Street English refund acceptance notice, the entire refund time internal process is as follows: The center submits the refund request to the headquarters transfer total need 4-8 working days; The external process is divided into three parts, credit card, cash, bank transfer refund, the longest time for credit card refund 7-15 working days. But it does not show that it takes 45 days to reach the payment. In response, Wall Street English officials replied: "When we accept the student's refund application, we will issue a refund acceptance notice to students, and ask students to sign confirmation." The Refund acceptance notice clearly indicates the refund process and time schedule. If the student pays the tuition fee through the third party credit institution, the credit institution should also be responsible for the refund request. The chaos of Wall Street English is also reflected in the students pay before they can get the contract, the loan can be processed on the same day, but not with the bank to meet the qualification audit process, directly with the Wall Street English sign, signed and did not get the loan agreement; The Learning Center does not provide a refund application template, and students often submit their application by mail But when they enter the Wall Street English Center refund process, they are asked to follow the process of their development. As a more than 40-year enterprise, the service lacks standardized management. The offer is not open and transparent; During the course presentation, the Course Advisor introduced only concepts, but did not mention the specific time scale of the media/foreign language teaching, and failed to make the students fully aware of the course; the problems of money-back issues have revealed a lack of management in Wall Street. Should the Pearson Group, a wholly-owned holding of Wall Street English (China), be held responsible? In the course of the reporter's understanding, there are Wall Street English sales staff said Pearson Group is not involved in management, in this regard, there are close to the Pearson Group of analysts believe that the Pei-sheng group acquisition of Wall Street English (China) full equity, and its business integration, so that in recent years focused on business English But in recent years, reports have not disclosed the financial results of Wall Street English (China), which are disclosed by Wall Street English. According to Wall Street English itself announced that its 2012 sales reached 1 billion yuan.
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