"Web Operations" in short, is to develop an effective profit model

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Website operation has always been the key to do the station, the operation of the good means that the income is high, more achievements, interpersonal relationships, how to operate a personal website has become an urgent problem.

A5 Forum bbs.admin5.com December 3 Edition Chat event, invited well-known webmaster Ming Mingliang together discuss "personal website operation" problem, discussed the website operation problem and solution. In this paper, we will share with you some of the key points.

Q: Would you like to ask the guests, the website operation mainly includes several aspects? I would like to introduce the general.

A: The main site operation is to find a profit point. Only have a profit point to continue to burn their own concept, otherwise many good projects will starve to death on the halfway. Rely on network advertising although is the most direct, but too thin too fragile, to start from the content of their own website, first want to survive, the others are virtual.

The profit point is good, even if vulgar is a bit vulgar. Then in the process of doing vulgar things, and then toward their own ideal to approach. First, the webmaster to find a "pay" for their own matter, and then to talk about a windfall. Site Common operating mode I do not say, all the webmaster to see the theoretical knowledge, the real strong and weak still in the traditional after the "heretical" of the promotion of the way.

Q: All say "website operation" is to find a profit point, but how to find the profit model? Besides advertising revenue, what are the models?

Answer: is to do with you the content of the relationship, your content, is for who service, you only serve others, others get all kinds of satisfaction, can start to earn money. Pure advertising IP mode of the site, dead too much, live too little.

Q: Three-dimensional digital simulation city is not very tired?

A: Do three-dimensional city is quite tired. Especially in the medium term, because the early stage can rely on passion, later can rely on profit, medium-term very painful. If there is no big investment or can not withstand the lonely character, or can not do this, these data are massive, not to a certain degree difficult to change, body in which as if no progress.

Q: Read the guests, 3D Nanjing www.3dnanjing.com/website, although now we use three-dimensional needs more, I would like to ask your three-dimensional web site traffic and profitability?

A: Actually I am not a strict sense of stationmaster, should be half-baked stationmaster. Because of the difficulty in making a profit, we have transformed into a software company, so the middle and late is basically relying on the government to do administrative software mainly, and the end of the site may be abandoned. Perhaps today's economic law in the entrepreneurial life, money determines the direction of action, dreams can only determine the direction after the money.

Q: What are the main aspects of personal website operation in the initial stage?

A: The main points of attention did not think good before, only into planning thinking and time, and so on, do not invest in other. In addition to pay attention to find their own site the most distinctive place, to enlarge this feature, everyone has not to do at the beginning of their own characteristics, even if the beginning is very small, inconspicuous, but has been put into the above will someday become professional.

Q: What do we need to pay attention to during the operation of the website?

A: It is to pay attention to "what not to do" Now this society is too complicated, there are too many things to do. Many of them are very tempting, and before they do, they feel so overwhelmed that they find it painful. So as a website operator, you need to know what not to do. Highlight your focus and core values.

Q: 窦窦, what is your first bucket of gold?

A: The first bucket of gold in the school to do some of the university's digital products trading, every school to find agents. That kind of traditional business. That is real money, but in fact the dream is not to buy and sell things, is to do the National University Alliance of an organization, so also meet the first survival after the development.

Q: What has sprouted your entrepreneurial ideas? How long did it take you to earn your first 50,000 in your first venture?

A: A lot of people's ideals are very lofty, in fact, my entrepreneurial start is very simple. is to talk about girlfriends, spend old enough, want to make more money, then saw a "Genesis" blood boiling, because before again not encounter such exciting things, that inside of the "Ye Rong Tim" 100 is not spared the spirit is too encouraging. Of course, after 20 episodes a bit empty, the front really inspired me. I want to see myself before that too numb, all day with other students like online games What, I suddenly found a life want things. It took me about 2 years to make the first bucket of gold, and I spent a lot of time doing unrealistic but idealistic things.

Q: If the Web site on the beginning of the launch of online advertising, the guests think this effect is not better?

A: From the psychology of learning, there is a kind of advertising is a Web site packaging, and there is no practical significance; if the site for the customer base is not too understand the Internet, but also want to be stable and practical feeling, hanging some ads must be.

Q: I want to do corporate website hosting, maintenance business, what do you think of the future?

A: To do this business, my intuition is that a tree brand is the most important. Many times, it depends on you in the dry and no stage affirmation of the situation, can survive, adhere to today's ideas. If you can do this professionally and do nothing else, I think it's very promising.

Q: How to develop the regional website, such as: The station of Small county.

A: The site of the small county, the reason why it can be used as a bully, not be swallowed up by the portal site, is because no one knows more about your county than you. Your mentality is good, that is, this site is for the county information Delivery service, the world is this county, no other, other people do, and you have no relationship. This kind of mentality is pragmatic, right. And then good to the whole county thoroughly, inside the basic necessities, inside of the merchants, the county every person on the internet to do as far as possible publicity. The main key is the site for county-tailored, offline cooperation 1.1 points accumulated.

Q: o.cn that map, then shook me.

A: Yes, E City and Metropolitan Circle, has been my respected two big brother, in the industry leader. The difference between us and them is: I. They are large, the Internet is more powerful, we are biased software applications, mainly digital city management software; second, they each have a child, are sold or hired to pay for commission, each of us to do a city, gave birth to this child, the child to develop education, Make him a useful person. In short, they took the enclosure route and we took the deep digging route.

Q: Enclosure routes, can be emergency deep digging routes, the cost of investment is very big AH. No one wants to sell their children for fear of being raised. What do the guests think?

A: You are right, ask this question is also expert, because we are not able to enclosure, actually doing some bully work.

Q: o.cn and go2map.com and other competitive advantages.

A: Metropolitan area is the three-dimensional city of my favorite, rely on technology, GO2MAP and the reality of the traditional industry to combine a little closer, and their business background is also very related.

Q: How long did o.cn start to count for success?

A: With the government, in the industry bid several times, won a few qualified traditional large companies, I think they succeeded.

Q: 窦窦, can you start from the beginning of the station to talk about you now! is the history of your 3D station! such as the problems encountered! How to evade, then is how to make money! These things!

A: This topic contains a relatively rich and comprehensive content. Start to do the station is to see this thing abroad, very cool. I want to be able to do, like new things are a lot of young people's common character. Then do it to find that too many difficulties can not be overcome, in addition to the beginning of the goal, there are almost nothing else, especially when the capital is broken chain. Finally find funds, layoffs, change offices, core personnel leave, to do other people do not want to do things and so on. A lot of difficulties may not be finished now, and the past is too much to remember.

Evade the words, is the division of labor clear, the goal is clear, each person does the thing which the stature excels, if encounters the difficulty appropriate time, still must take the entrepreneurial hardship, wins the compassion. In a word: survive first, otherwise all are empty, remember your dream when you live.

On the point of earning money, I said: As long as you in their own cognizance, the field of good, Non-stop toss, you will always encounter unexpected luck. If not, the proof can only be two points: first, you are not the right direction;

Q: 3D Nanjing, what is the main profit point? What kind of promotion do you have now?

A: To tell the truth I am a half-baked webmaster, because the webmaster mainly IP and PV as the most important and we even their own site on weekdays are not on.

Because we later learned that our real market, locked in the government administration software this piece, while other although there are a lot to do, but we have a small scale, limited energy, can only serve a good market. Therefore, all of our packaging, publicity, product positioning, for the people who give us money to serve, and the public in use, the public can not produce direct economic value, so we can only reluctantly do not do. Three-dimensional city map site viscosity is poor, do not do the flow.

promotion, mainly for our customer groups (Government software needs), do some packaging, in the internal journal to do some ruan text is the customer can see the place, shape the brand, so the competitive bidding, there are some advantages.

Q: My site has been done for 4 months, traffic per day less than IP, not too will sell. I am engaged in the development, because can write the Web program and do the website (2 years asp,7 years of Java), so also give yourself a website, but marketing nothing, I should continue to go on?

A: To be honest, if there is no special core, it is better to do a large website moderator. Because it depends on your purpose, if it is fun, it doesn't matter; The main website is also a tool through which someone is trying to get money, some people are trying to get a reputation, someone is trying to get satisfaction.

Q: What is the main source of the current sinus sinus, what are the main sources of income, can be disclosed, hehe.

A: The Government to all urbanization, information, we mainly respond to the policy, for the government to do three-dimensional city, and then various functions in each of their functional departments, and then charge two times development fees and annual maintenance costs. At present, Nanjing, Nantong, Yangzhou, Suqian, Jiangyin, Tongliao, and other 11 cities online.

Q: 窦窦 that the current network on which Web site operates best, the most worthy of reference, can recommend a few learning sites?

A: I like the concept of Baidu, concise and clear, the core of the outstanding, the other are removed (and his diversity has nothing to do). Second, Happy 001 I also like, has been every day to update their own for the sake of the customer, pay attention to customer experience. Third, A5 is also, from the beginning of a simple webmaster tools step-by-step, but also not necessarily what "Shenzhen Gang", "Beijing help" to do the national hundred websites, the team is very strong. There are a lot of focus on the things themselves, and step, I admire.

Q: Personal webmaster, the site before operation, can not take into account the flow and the art, update?

A: This problem is basically personal webmaster will encounter, everyone is a mess on the past, but I think a little more and deeper, will be less detours, from the ideological to benefit. In addition, you may need a small team of soft collaborations.

Q: www.nuu.cn party is the guest's website? Under construction ... Are you going to make SNS site? 窦窦 that the current SNS social networking sites have what profit model?

A: Intend to do one, is also bully website. Recently GJJ's CQ6 is booming, very good. We want to do bully-type SNS can be studied. It's just a new kid.

Q: May I ask 窦窦, relying on Baidu, Google Alliance can really earn more than 3 million a year? Just in A5 see someone said more than 3 million! Do is Baidu promotion, by cheating!

A: Do not believe those numbers, everyone has their own "heretical", to find their own "heretical", and "heretical" the word is not thin, to accumulate in the complex. As for the finished, in the outside packaging to say, how to say it with their own, now every success is so.

Q: Excuse me, 窦窦, what is the main solution to the site after K? How to restore the site rankings as soon as possible?

A: After encountering, I will find my friends in the industry to help solve. Because some people specialize in this piece, it is important to make more friends in the industry, because we are all likely to specialize in one aspect, others are half-baked:.

Q: 窦窦 Hello, you graduated from the School of Economics and Management of Southeast University. I am just an ordinary high school student, do you think I join the internet in this industry has a future? is not easy to be eliminated! Is it directly proportional to the degree of achievement?

A: The Internet is precisely the more the more the rules are too theoretical to do a little, really do not have anything to do with the education field is the Internet. Because the brain to do their favorite thing to do, and then hard-working, bent on top, all with education, and exam-oriented education does not matter.

Q: What are some good suggestions for the novice webmaster?

A: Less time in the Amoy corn and source code selection, more time in the future of the customer's preference mining.

Website operation in short is to determine the profit model, any site, if it is not profitable must be difficult to develop, but not long-term. Good operation is to find the right, effective profit model, only in this context can talk about development issues.

Of course, how to profit, should be based on the characteristics of the site to spend some kung fu, this is "workers", the webmaster must remember. (Wen/Meng Jiang finishing)

More about the "website operation" issues of discussion, but also to the version of the chat post to see, post address: http://bbs.admin5.com/thread-1463837-1-1.html