Website optimization should pay attention to the details of sharing

Source: Internet
Author: User
Keywords Website optimization

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We do Web site optimization of the principles we all know, however, why some of the site keyword ranking is very good, and some are very poor, perhaps you will be puzzled, why I update the original content every day, the keyword ranking is not a long-term update of the site ranking good. This is mainly the website optimization details did not do well, the big idea everybody knows, everybody updates the content and does outside the chain, only has the detail to do well, only then may win, has a good rank.

There are many factors affecting the ranking of keywords, mainly include, the weight of the site, the authority of the site, the timeliness of the content, the quality of the page, content rich degree, whether a large number of clicks, readers stay long, as well as social factors such as affect the ranking of keywords, so we do site optimization should pay attention to every detail.

1, completes the website title, the description detail

We all know that the site title and description of the keyword ranking impact is relatively large, so we have to grasp the site title and description of the details. For the title of the website, the higher the weight of the keyword, the better to do the keyword ranking, the title of the site can not be too long, if more than Baidu on the site to show the natural length of the title, the keyword ranking also has influence. Site description is best to include site keywords, for an article, if you do not have the energy for each article to write a description, I suggest that the article page description does not write, let Baidu own matching, add a description, than you casually write good. Of course, there are a lot of details to be noted.

2, Baidu's understanding of the key words details

According to the author's experience, as a result of Baidu word segmentation technology, some key words Baidu do not know, generally we search a keyword, Baidu returned results, including the key words will be highlighted in red, if not so, that the Baidu does not recognize this keyword, encountered this situation needs to adjust the position of the keyword and other measures, Let Baidu know your keywords.

3. Social and authoritative details

Into the 2012 with the development of internet socialization, social factors on keyword ranking more and more, interactive good site, Baidu will increase the weight. And we should be more aware Baidu website authoritative details know, Zac and point Stone Why ranked so good, but also so stable, the key is the site is authoritative, there is a certain authority in the industry, so we do site optimization time, to establish a site to enhance the authority of the awareness, to continue to the authoritative site, Further development of the site, improve the site, this detail directly determines the future development of the site.

4, update the details of the site content

There are many details to update the content of the website, high quality content can give a higher weight, these details include, graphic and Mao's article, the additional anchor chain to connect the place, the bold and bold, there is the uniqueness of the content, if your article is unique, of course, will give a higher weight, If you have a lot of content online and you don't have any unique insights, you probably won't have a good ranking. There is the timeliness and hot topic effect, with the development of society, the people on the timeliness of information requirements more and more high, so for the timeliness of higher information, in the specified time to give a higher weight. There is a hot topic, if everyone is concerned about a hot topic, if the topic of information, will also give a higher weight.

5. Grasp the details of the external chain

Perhaps you have such an experience, my site outside the chain so many, the weight of the chain is also very high ah, why keyword ranking is not good? Perhaps you do not grasp the details of the chain, site optimization to do outside the chain is also a lot of details, such as you are doing the region's key words "Luoyang website optimization" Then you do outside the chain should also be done in Luoyang site, This is the regional nature of the chain, if the site in other cities to do outside the chain, then the role of the chain is compromised. There is the relevance of the chain, so we do outside the chain of time, we should pay attention to the regional nature of the chain, relevance, widespread, the number of daily outside the chain of details.

6, the exchange of links details

Exchange links are also a lot of details, such as type to similar, for the type of the site, we had better not exchange, is exchanged, there is no benefit, but there are bad, can not import weights, but export weights. There are exchange links, we prefer to see keyword rankings and Baidu snapshots, now the third party Baidu weight is a lot of loopholes, I think Baidu weight has a certain reference value, but not too dependent.

Finally, the author concludes that the site optimization details There are many, but mainly above six points, if the above six points, the basic will have a good ranking. This article source: Luoyang website Optimization http://www.surfphpseo.com/Reprint Please indicate the source, thank the cooperation.

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