Website optimization What kind of traffic do you need?

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What kind of traffic do you need? Most people do the purpose of network marketing is very simple to make money, want to make money first need to obtain traffic, so the purpose of the general website is to get enough traffic, access to traffic has a variety of ways, such as in the portal advertising, participate in the Alliance ads, Baidu bidding and natural optimization and so on. When there's enough traffic, all we have to do is identify which flows are actually converted, as far as possible to obtain a number of high conversion rate of flow, reduce some of the actual effect of the flow, how to see whether there is a conversion rate of traffic depends on different industries, because I work in the medical profession, So take the medical industry as an example to introduce you.

My hospital is a local gynecological hospital, because it is a private hospital, so most of the customers are from the local, according to this definition, to identify whether the conversion rate can be from the following points: first, whether it is a local search term; Keywords competition intensity.

1th: Is it a local search term, this is the most important, generally not without the local nature of the search word flow is relatively high, such as the symptoms of cervical erosion, if the addition of places, to a Hangzhou cervical erosion treatment, then this word search will certainly fall 10 times times or even dozens of times times, in the face of this situation, Whether you are doing search engine bidding or natural optimization, the most important thing is to do the local word first, this can reduce the difficulty of optimization, reduce costs, improve the conversion rate of search, to Baidu price reduction as an example, if you do is a national word, may be clicked on the key words hundreds of times, the real local may only a few, so it is not worth the candle.

2nd: Whether it is the search term of gynecological type, whether there is such a technology, these two points seems to have nothing to say, most of the slightly professional some people should not make this mistake, gynecological hospital will certainly do gynecological type of words, will not do male or other aspects of things, the use of technology this may have to pay attention to, Because now the medical technology is more developed, in the promotion or copywriting, do not use their own hospital technology to write wrong, to make a oolong incident.

3rd: Keyword Competition is fierce, to Baidu bidding for sometimes a keyword may be patients to hospital consumption success, such as doing four-dimensional color super only 400 yuan, if this keyword click more than 50, then the word is certainly not to do, because this is done most of the time will lose money, There are natural optimization when a keyword optimization is very difficult, but the clicks are very small or high clicks, but are all foreign, this time we can consider to do some of the other higher conversion rate of the word, and then consider this aspect of the word.

I now take the medical industry as an example for everyone to analyze, in short, do the site is not the higher the flow, we want the flow is needed, can bring us conversion rate of traffic. Article Starting in: http://www.809seo.com/Article/55.aspx