Why do you say English site is the new way to Webmaster

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Recently found a strange phenomenon, a lot of friends to find me to do the site, almost very similar reasons: think I am very good, they want to mimic a station, hope to cooperate with me. Previously encountered such a situation, polished talk about, finished collecting money feel commonplace. However, as they do more and more stations, but also operate more and more stations, they gradually began to think about a deep problem, that is: we have done so many stations, in the end what kind of station to have a future?

To solve this problem, my principle is: try to do English station. Of course, I have sufficient reasons, I will analyze from the perspective of development, from the "Why do the English station, do some general rules of English station, how to operate the English station" Three aspects of the detailed discussion of my views.

First, why do we have to do the English station?

It is understandable that many people are very nervous when they hear English stations, but this is not the reason why we do not do English stations.

1. The general promotion of China's population quality has accelerated the process of internationalization of the website. Perhaps few people use English websites now, but 10, 20 years later? When Tencent, Sina, Soho, 163 started, several people in China had the opportunity to use computers, but in a short span of 10 years, China's Internet is how to develop by leaps and bounds? We may not be able to replicate their ideas, But we can follow their thoughts and meet the situation after 10 years. Don't use your lack of knowledge as a reason to give up your English station.

2. English website is not difficult to do. Just as I do www.logo1024.com and www.logoshows.com, it is also very difficult, but when it is really done, it is very different. The world has a tool called Kingsoft, there is a website called Google translation, this is enough, no you can not do, only you can not imagine. I'm starting to do today's music again. My point is: we may not go to the people before, but our minds must go in front of others, because we are stationmaster.

3.GG clicks are 5-6 times higher than the Chinese site, or even higher. Although the proportion of GG's income has been declining year in, but GG advertising is indeed a real income path, to do garbage station for a living and hope to rely on GG to make money for the webmaster, do the English station is now more appropriate choice.

4. The English station can reflect the technical ability of the company or the enterprise. Now many companies are in the establishment of their own company's website English version, so some competent webmaster more contact with some English websites, in contact with advanced construction Station concept at the same time, to their own capacity to build the station to upgrade, thus for some companies to build excellent English enterprise website, so also more out of a way to make a business, why not?

Second, the general rules of building English websites

Actually just said these few have no practical effect, can come to this place, put these reasons do not understand, that is bad, next I say our center of gravity, English website construction all have what general rules?

1. The art must be solid. If your art is too bad, try to find some ready-made templates. When the function of the site has been able to meet the majority of people's use of demand, in many of the same kind of station, its beauty has become the public whether to choose the only reason to log in. If you feel that you do not, you find someone to do art, if you have a very good grasp, then try to do 12 points first to do the art.

2. English website needs to be simple. At present, the Chinese people see the website full of English characters, certainly feel irritable and run away, and foreign users to open the site after the discovery completely does not conform to their aesthetic and reading habits, it is completely finished. Simple Web site can reduce the possibility of error, after all, we are in the unfamiliar language to do things, it is inevitable that some places mistakes. Therefore, simple, practical is the most important.

3. Be sure to use a foreign server. Now, foreign server space and domain name are very cheap, like I used to buy a 15G of LP space, GoDaddy Windows space also spent 10$ 40-50$. Moreover, many foreign space to provide a multi-domain binding folder function, the quality is very good, like my today music and Globeseo is placed in a room under the GoDaddy, the feeling has been good.

4. Get to know as many foreign people as possible. The improvement of the ability of the website is the fundamental of the ability to improve.

5. Please do not use the ordinary website to change English website, the best original. This is because of the different code coding, many domestic systems are used GB2312, and the English system is almost all UTF-8, so change to go, light coding can make you tired.

Third, how to operate English website?

Just also listed a few English website general rules, finally I mention some English website operation suggestion, starts from the rubbish English station first.

1. The operation of the Junk English station. Almost as a waste Chinese station, with a pile of software to promote the mess, my today music is one of my important business direction, but I just define it as a "garbage station." Can increase the point of advertising revenue at the same time to other stations transport flow, business direction heth, good promotion. It's just a good push.

2. Business English Station. This is part of what the company's network marketing team is thinking about. Under normal circumstances, stationmaster is give them to do this station, oneself also do not go to operate, and in the current domestic situation, the company's English version is only a device role, not to mention.

3. English Mall. At present, there are two forms of English shopping mall in China: its own commodity and online resale of some goods, such as from the CB (click Bank) or Amazon and other places to buy or sell low prices and so on. The two forms have one thing in common: all need rigorous after-sales service and satisfactory quality of goods. But to be precise, personal webmaster should focus on the sale of a single or a small number of products, and strive to be accurate, familiar and customer satisfaction. Therefore, online shopping mall is not the most important SEO, but the quality of goods, in fact, things good, light word-of-mouth effect is enough to earn, the kind of overwhelming advertising is only the performance of their products do not have self-confidence.

4. Platform Class website. I have a platform class site, after these months of operation, the current flow of basic maintenance in 1000IP,PR is also a steady rise, logo1024.com is expected to rise to PR4. My summary is: Platform stations do not require too much promotional work, just to stabilize the update information, in the SE to do optimization, traffic and customers naturally come. Of course, this requires a great deal of patience and ability to fight, the early days do not come to an IP is very normal, platform station insist is the hard truth.

Probably introduced several types of websites, in addition like blog station, article station, BBS station can be attributed to the English garbage station, here is not to repeat. Finally, that sentence: I am not a successful webmaster, but I strive to succeed in the direction of struggle! I think as long as we believe that their products, trust their own website, we will never be a mediocre grassroots webmaster, bless you!

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