Absrtact: According to the 1500-meter anonymous social application based on lbs Yik Yak has just closed a round of about 75 million dollars in financing, AppAnnie data said that the Up-and-comer in the college students ' community has surpassed Whisper and secret these two opponents. However, this round of the leading party has not been able to
According to the 1500-meter anonymous social application based on lbs Yik Yak has just closed a round of about 75 million U.S. dollars in financing, AppAnnie data said the Up-and-comer in the college student community has exceeded the popularity of Whisper and secret these two opponents. However, this round of the donor has yet to know, this July when it had just received DCM, Renren, Azure Capital and Vaizra investments,tim Draper, Kevin Colleran with a 11 million dollar a round of financing.
Yik Yak can be said to be an anonymous geographically based BBS, pure text + map form, now covers about 1300 campuses, users can publish whatever they want to say, and based on the current scene of the event information dissemination, such as a race, concert anecdotes and so on. Every post posted will be seen by people within a 1500-metre range, and users can vote on it-"click" or "POST". Users can also set the number of people who can see this message.
In addition to relying on the bus ads, YikYak adopted the promotion method is mainly super user help push, these people are the Yak Karma (its integral system) of the high points of people. Therefore, the University student user group is also their main target.
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