10 of the most disgusting web advertising banner ads

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1, banner ads below the header (Banner ads below headers)

Banner ads underneath the header (Banner ads below headers)

This kind of advertisement destroys the integrity of the page, it separates the site navigation from the content area, making it difficult for the user to determine the location of the page and find the relevant content. This kind of advertisement also pushes the useful content below, causes the user to be difficult to discover.

2, Analog content ads (ads that look like content)

Analog content Ads (ads that look like content)

The two ads on this page provide the mortgage rate information and the interest rate calculator content, the advertisement and the website visual effect is consistent, the user thinks is the website content and carries on the click.

3, animation ads (dancing ads)

Animated ads (Dancing ads)

Animated Ads (This page is a dancing girl) it's easy to distract users because they are usually the only active elements of the entire page, and the quality of the ads is inferior, reducing the credibility of the site, and the risk of angering the user and leaving the page.

4, automatic extended half-page ads (auto-expanding half-page ads)

Automatic extended half-page advertising (auto-expanding half-page ads)

Half-page ads are located at the top of the site content, users need to close the ads when browsing content.

5. Logo banner Ads (banners next to logos)

Banner ads that cling to the logo (banners next to logos)

Brand companies Zengdu against putting their logos and ads together, but many companies are now willing to use the high visibility area of the page to insert banner ads. The advantage of this type of advertising is that it does not have to push the content below, but it requires that the brand logo be placed in a fairly small space on the page, and that the visibility of the brand is diluted.

6, the upper right corner of the page ads (billboards in the top right-hand corner)

Banner in the upper right corner of the page (billboards in the top right-hand corner)

After placing a 300-pixel advertisement in the upper-right corner of the page, the user will assume that there is no real content underneath the banner.

7, insert the content of Google text link (google text links interrupting content)

Google text links to insert content (Google text links interrupting content)

Content inserted Google PPC text ads to force users to "jump out" ads before browsing the rest of the content. Obviously, users will mistakenly click on ads.

8, Hidden button ads (ads with hidden close buttons)

Ads that hide the Close button (ads with hidden closed buttons)

This floating ad often creatively hides the close button, or delays the turn off button, causing the user to bother looking for it, usually when the animation is finished before the Close button is found.

9, interrupted advertising (interstitial ads)

Interrupt ads (Interstitial ads)

Full-page ads require users to click on the page before they can go to the desired site, which is never popular and has a negative impact on the site.

10. Page Take-over

Page Take-over ad

Automatic page conversion advertising is often too blatant, gorgeous, making it difficult for users to determine what is advertising, what is content, especially when the site's background color and advertising match. The ad is especially easy to confuse users, especially those who are accustomed to regular web design.

Vote: What kind of Internet advertising mode do you hate the most?