1+1 greater than 2---t2c strategy of Shiseido Promotion

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

T2C as the leading Chinese Internet advertising media integration platform operators have been 20多万家 website members, the total page browsing volume has more than 150 million times a day, covering financial investment, computer network, leisure and entertainment, culture and arts, integrated portal, such as 19 areas.

Recently, a rigorous, meticulous Japanese skin care products Shiseido Choose to shake hands with T2C, for the New Year gift activities online promotion.

For any product, the media strategy and effect is the most important. According to the product audience group to promote the target set, T2C to its new push product "love point" implementation of advertising. Relying on the T2C platform on the vast media resources, form in the window to flash, pictures, text chain, including the combination of three forms, with an illustrated way, full flow of exposure to bring extraordinary ads click effect.

For the audience to choose the appropriate quality Network Group category, is the key to the effect of the launch. , according to the characteristics of skin care products in the entertainment, fashion life categories of websites, specifically targeted at female customer groups, the purpose is to be able to attract beauty in a short period of time the eyes of women, so that they quickly understand the Shiseido activities information, increase the level of awareness, while increasing the brand awareness. This professional custom-oriented and cost-effective network solution, not only for advertisers to save the cost of advertising, but also for advertisers to create a higher return on investment. With Shiseido cooperation, is T2C Love point delivery program typical cases, to the Advertising Alliance media platform based on the "Love Point" of the launch strategy, the effect is far beyond the expected value.

Update Time: 2008-1-22

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