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Lead: A well-designed Web page can improve SEO, promote transactions, improve user viscosity and so have a lot of help.
This article comes from foreign Science and technology blog VentureBeat.
Although web design has been regarded as an art work, its meaning and contribution are far from the same. A well-designed web page can improve SEO, promote transactions, improve user viscosity and so have a lot of help. Thanks to the development of web design technology, small companies now have more and more opportunities to improve their web design.
The impact of a well-designed Web page on business includes the following:
1. Average browsing time is longer
Everyone wants users to stay longer on their own pages. This usually means that the user's viscosity is higher and the transaction completion is better. A good web design allows users to stay on the page for longer periods of time.
2. Brand
As a company, if you can attract enthusiastic buyers, your job is done. A good way is to highlight your brand image through excellent web design. Software like Axure and Invision is such a tool.
3. Consistency
In essence, the consumer's requirement for a good product is consistency. For example, McDonald's in Hong Kong and McDonald's in New York sold a hamburger is basically a taste. Similar to this good web design, can ensure the consistency of the company's brand image.
4. Can be scaled
Your website is running normally right now, but 3 years later? Good quality web design can guarantee the ability to scale. The rapid development of the business means that the site will also be synchronized. If the initial attention to these details is not enough, then it is necessary to push back again.
5. Increase the exposure rate
If your site design is good enough, it will be added to some designer's collection. This will bring more traffic to your site. Software like Flatsies makes it easier to integrate Web pages.
6. Cross-browser compatibility
Everyone has a browser of their own preference. Some people like Google Chrome, some like safari, some people still use ie. A well-designed Web page allows your site to be used across browsers.
7. Reduce Maintenance costs
In a business society, the time to maintain is the time lost. Once your site is dead, your exposure will inevitably be affected. A High quality web page can minimize maintenance costs.
8. Accessibility
Good Web pages are easy to share. This allows users to recommend the site to their colleagues and friends. And this can also increase the brand's accessibility, improve the sense of presence in the user.
9. Search Engine Friendly
Although the final judgment is determined by the user, high quality web design will affect your site's ranking in search engines. And Google actually uses the manual method of scoring the user experience of each site.
In short, a good web design for business benefits a lot. So if you're going to build a station, it's necessary to consider that. And the latest technology allows you to communicate with web design companies more smoothly. The impact of web design will be beyond your imagination, don't let a bad design affect your business development.
(via VB translation/fast carp)