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Before I wrote this article, I was thinking about publishing it. In the choice of topics above I also struggled with the mind, in the end what is the right topic? Finally, I chose the "1+1 Talent Network to promote skills analysis of the big exposure" to fill the content. Only on behalf of the personal point of view, some content is not too rigorous, I hope the experts do not laugh.
Now the recruitment site is a very popular industry, the category is very messy, there is no regional and targeted, Henan recruitment site can do Sichuan, Hunan talent site can do Zhengzhou, with the keywords are Henan talent Network, Zhengzhou Talent Network and so on, the competition is quite fierce. In particular, the talent site is more competition and "struggle".
Now talk about how the 1+1 talent network in the "struggle" to promote their own.
I. Traditional media promotion
First of all, a simple introduction of the origin of 1+1 talent, Zhengzhou 1+1 Talent Network (www.525hr.com) is 1+1 following the "1+1 talent Information", the full build of another professional recruitment media, aimed at providing enterprises with more recruitment means to ensure that enterprises in the shortest possible time recruit to the right talent. Zhengzhou Market is the first to open a short message job search, SMS recruitment, voice job search, voice recruitment and other functions. Again I do not deliberately for it to do what advertising, is in the promotion of the choice of the recent advantages of traditional media promotion-that is, the so-called newspaper promotion, but also the company Tun. Because the company has its own talent consulting weekly, talent weekly propaganda influence is very large a crowd, targeted also relatively strong, can say the effect is immediate. This is why so many websites like to hype the reason ——— by attracting media, especially the attention of traditional media to achieve the role of propaganda. Enterprise website promotion, should be integrated in the whole enterprise propaganda work, in all advertising, exhibitions, all kinds of activities should be in a significant place in the company's Web site, and do appropriate introduction.
II. promotion of rational use
In its talent market poster, send a talent weekly newspaper, so that all door-to-door job seekers and recruiting enterprises know the existence of the site. The talent market is a place where recruiters are more mobile and targeted to distribute some job information to achieve the goal of promotion. Let more job seekers know----know--know--familiar.
Naturally there are other ways for example, add the URL to: envelopes, stationery, business cards, handbags and other office supplies, corporate building modelling, corporate banner, corporate signboards, public signage, such as external construction environment, enterprise internal building environment, such as internal common signs, shelves and other signs; Company staff's clothing and clothing, all kinds of product packaging bags, the company's usual gifts on the company's various printed publications ...
Third, the promotion of network application
Site Landscaping: Each frame, small pictures, as far as possible to do with the overall collocation, as far as possible using small pixel pictures, do not do animation (prevent IE to open the page when stuck), to ensure the speed of the viewer. Network promotion of a number of specific methods, the main has to login search engine, using a variety of forums, discussion groups, the Yellow Pages, the use of targeted mailing lists and so on.
Iv. collection of "targeted" site promotion
First understand the propaganda influence of each site in the collection of a large number of targeted sites, and local other industry web site, through this way, with the common development of local Web sites, using relations, on other sites to put idle advertising. The following work includes: The daily letter timely reply, the establishment of user and potential user database, according to the database to publish mailing lists, strengthen the contact with these users. Talk so much, look very complicated, but in fact so four words: "To determine the direction of publicity, collect promotional sites, regular release of information, do a good job follow-up." Of these, the most time and effort is actually "collect site" This step, and like "regular release" and "follow-up work" can be through a number of software tools to automate. Finally, to emphasize that for any enterprise, advertising, marketing must revolve around the enterprise's products and services, no products and services are constantly improving, all publicity will only be "less than"! For the recruitment site, "Let our users and potential users know" is enough.
V. Promotion of Friendship Links
This must be the most familiar, but also a lot of similar articles, in this I will not long-winded, only a point, to eliminate the black chain.
VI. Promotion of Service category
Do a good job in customer service, encounter related telephone, QQ consultation, mail consultation, all carefully reply, this is very important, by the way can also through customers, inquire about their recruitment habits, as well as the local talent site contrast view, to improve their website and services. Time to call the recruitment business, or call a visit, establish a good relationship, retain customers. Meet the appropriate recruitment information, to the relevant needs of the people who work to call, timely notify them to apply. Let more people thank this site.
Vii. the promotion of the steadfast
The last point, do a person, do promote, this is my motto, I hope to give you some help. Daily content updates, registered resumes, the increase in units, the flow of natural also soaring. Believe in yourself, believe in practical people.
Has the promotion talented person kind of website can add me QQ 741756527 Everybody exchanges the study. In the recruitment industry to lay a world.