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I. Positioning of the microblogging theme
Because of the nature of our site, early in our understanding of their own website, and some of the usual user access habits of analysis, we decided to beauty theme as a pilot, began to start in Sina and Tencent to promote. Many micro-bob in the early stage, did not do a rational and detailed analysis, trying to content widely popular and wantonly reproduced published various information, the content of the span of people, the fact is very undesirable, the final result is nothing but two, one is to promote properly, Micro Bo will have a certain popularity, But this kind of popularity instability is very high, another kind, is because the micro-Bo's no characteristic and the stone sinks Micro bo sea.
Ii. the professionalism and skill of the content editors of Weibo
When the specificity of the Weibo theme is identified, the next is the content of the professional, because the beauty of the theme of the majority of the audience is female, we also based on the analysis of the data on the site over the years, summed up some women more attention to a few major beauty knowledge, and finally the editorial skills of content, here to consider the main two points, The first blog of professional utility, the second is the psychology of the reader, in the beginning to promote micro-blogging, we have prepared a total of 50 Bowen, the content is mainly based on data analysis of women's most concerned about the practical beauty skills, and the use of the form of illustrations published in the early stage without any URL released, why here is 50, In fact there is a reason, I will explain in the future article.
Iii. selection of Weibo name and label
A just right name is often the key to a microblog success, as a result of the early stage we mainly to disseminate beauty knowledge as the main task, but also take into account the majority of users of experts, corporate brand numbness, so our early microblogging name did not bring out the oriental Rainbow this site name, but the use of more lovely fashion nickname. In the microblogging name, the content of the subject to determine, it is necessary to add a few more relevant and have a certain heat of the label, where the label is the same as we often mentioned in the search engine keywords, through a long period of practical observation, on the Sina Weibo label search rankings slightly have some views, At the same time also hope that those Sina Weibo label ranking optimization experts can share some experience.
A brief discussion on the methods of increasing effective fans
When done, Micro Bo's early work, then is how to effectively promote the micro-blog, of course, the promotion of countless methods, everyone has a different view, here I only summed up a few points, I think more effective way.
1, the use of network resources, so that some popular bloggers, forwarding your microblog, due to the value of your content, coupled with the forwarding of celebrities, this promotion is relatively fast and effective. Of course, for many webmaster, not necessarily have such resources.
2, diligent promotion, every day send some time attentively comments others micro-blog, remember is the comment, not reprint oh.
3, bulk focus on micro-bloggers and active grassroots users as friends, Sina can pay attention to 500 people per day, but also with the frequency of your attention and the time period of the corresponding differences.
4, increase the mutual powder moderately, increase the zombie powder. A modest increase in useless fans, for the increase of the microblogging of useful fans still have some help, but remember not to blindly pursue the number of fans, after all, we want to be directly after the conversion of the site.
Above is my female class website how to use the micro bleomycin to promote the website some personal ugly see, this article by Oriental Rainbow Medical Cosmetology Net http://www.dfhon.com to edit, A5 the first, reprint remembers to retain the link, thanks!