About the frequency of Web site updates

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The frequency of updates to the site, the level of the Web page, and the relevance of the content are considered to be three important factors in evaluating the value of links, and today I want to talk about the frequency of information updates on the site.

The information update frequency of the website includes two aspects: the site's own information update frequency and site search results information update frequency.

The site's own information update frequency is generally refers to the unit time to host the publication of information generated or change the speed of the page. The creation of the Web page this is relatively easy to understand, that is, the emergence of new pages in the site. When referring to the site's own information update, we should also consider the site has existing changes to the Web page information, especially the main page of the site (such as the homepage and section page), this is relatively easy to ignore.

Site search results Information Update frequency in a certain unit of time the search engine on the site's Web page results information refresh speed. The three factors that determine the refresh of Web search results are: Title, random summary description and date. If any of these factors change, we will see their search results updated. In general, date changes in Web search results are the easiest to detect.

In general, the site's own information update frequency is the impact of site search results Information Update frequency of the main factors. Ideally, the site search results in the information update frequency should be and the site's information update frequency synchronization, that is, once the site has information updates, the site in the search engine pages corresponding to the page index information will make corresponding updates. If the above two update frequencies are synchronized, what kind of benign condition will happen? Search engine on the site information update behavior has a more sensitive awareness, once a new page is released, the search engine robot will quickly put the Web page information capture search engine database, So the search engine on the site will not be a big problem.

Not really. A lot of small and medium sized websites do not attach importance to the update of the website information, some even several months or more than a year will not add pages for the site, this will cause search engine robots will not often patronize the site. If one day, a website that is often not updated has released a new page, we really do not know when the search engine robot comes again, and brings the information of the new page back to the search engine database. In fact, the site's collection of problems plagued many site owners.

If an information update is not diligent site published a Web page, the Web page can not be included in the search engine, this is understandable. After all, in the past a long time, the search robot visited the site are empty-handed, and then it will be corresponding to the change of the site's return to the cycle, so this site suddenly one day updates the information, search bots can not quickly detect. However, if there is a high frequency of site information update site to the above site an external export link? Search engine spider in visit that information Update high frequency site when found that export link, and then follow the link crawl to the information update frequency slow website, then bring back the new published page information.

From the above analysis, we found that the information update frequency of the site can be passed.

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