After the mighty: a new understanding of the wide distribution of the chain

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Some people use a very simple word to sum up the essence of SEO: fine content, wide cloth outside the chain. This simple summary has a strong generalization, and said the SEO most real things. For fine content to believe that many people understand this truth, is to be far from the user to provide valuable, wonderful content. And for the wider distribution chain, which contains some confusing concepts, not everyone can understand the truth behind it. Today small make up for everyone to clarify the SEO in the meaning of the chain. For the wide distribution chain, the key lies in a "wide" word, it contains the following layers of meaning:

1, outside the chain of absolute quantity

This is a belief that we can all understand. The quantity is a broad premise, the number of outside chain is more, the more has the foundation of wide net. If a website is only 10 fishes outside the chain, even if the quality is high, it is impossible to support the website. Web sites to be popular in the Internet, the first to have a sufficient number of external links.

2, outside the chain platform of the absolute number of more

The platform is the carrier of carrying outer chain. The absolute number of the chain to be more up, the first to have enough outside the chain platform. Each platform can contain a number of different chains, but in a platform similar to the outside chain is generally counted as a, this is SEO personnel need to pay attention to.

3, the type of external chain platform to be diverse

The number of platforms, and the type of platform to diversify. Hair outside the chain when all is related to the platform, also can not be all high weight or land tenure heavy platform, must all kinds of industries, various weights of the platform should involve, have a reasonable distribution. Sampling to show that your site is widely supported.

4, the structure of the chain to be diverse

We often hair outside the chain platform has the forum, the classification information, the blog, the soft article and so on, these platform's outer chain life cycle is different. Generally speaking, the shortest forum, the longest soft text. When we send out the chain of the time to rationally allocate these different life cycle of the proportion of the chain, both have a long life cycle, but also have a short life cycle, so as to make the chain of the amount of fluctuation control within a reasonable range.

5, outside the chain of the release form to be diverse

We send out the chain, of course, the best is the form of anchor text, but these anchor text settings should also be diverse, according to the user's click Habits and keyword promotion direction to set. For example, in a post, anchor text and the location of the post will be based on the content of the posts, as far as possible to allow users to produce clicks. Because there is no click of the outside chain is no user needs, easy to be identified as a garbage outside the chain.

To sum up, outside the chain wide net is fastidious strategic, structure and quantity should consider synthetically. Only good planning outside the chain campaign can be more flexible, steady.

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