After the two sides of the user account system and the chip library to get through another important business integration action

According to the latest data show, Archie PPS with the PC end of the daily average user coverage of nearly 50 million people, ranked first in the industry, in the PC side of the company's asset rankings, Archie and PPS monthly coincidence is only 27.53%. In addition to the huge user coverage and very low user overlap advantages, Archie Art, PPS brand positioning and the two sides of the long-term advertising revenue constitute a huge difference. With the advertising system through, Archie PPS will also fully share each other's precision advertising products and advertising processing technology. Archie Art relies on Baidu massive search behavior data launched precision advertising products "A search hundred map", has been fully integrated into the PPS database. The use of unified delivery system, The Advertiser in the Archie on the PPS on the video industry's largest user launch scale and the industry's leading precision advertising services.

Industry analysis that the copyright library and advertising system will greatly improve the bargaining capacity of PPS, at the same time for the multiple types of advertisers to provide differentiated delivery services, Archie of the synergistic effect of PPS is also gradually fermented. "Users at different terminals, the number of times to contact the ads can be through a new delivery system for effective control, for different types of advertisers differentiated demand, Archie will be through the dual brand advantage of the combination of resources to develop the corresponding delivery plan, so as to avoid advertising intensive to the same user caused by waste of resources, The exposure frequency of the brand in the target user group will also increase dramatically. Archie, dean of the Institute of Art data, Ge Gengzhi said.