Analysis of the importance of Word-of-mouth effect on the site how to generate Word-of-mouth effect

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This is an era of rapid development of the Internet, surfing the network is essential for people to live and entertainment, through Alibaba's 11558.html "> pony raised online shopping this emerging species." Life, entertainment and so on the Internet, I believe that people will be more dependent on the Internet, so now the large and small of the business-to-consumer also like a flood of influx, but how to do a good shopping mall? advertising, promotion is necessary, but to do long, want to go farther, but without the word of mouth effect.

First of all, we should first understand how word-of-mouth is spread, how the process is generated. So what about the word of mouth effect?

Customers will enter your site must be in the station of some kind of picture or text to attract. Your products sold out, the customer will buy your products after the purchase of your mall interest, whether it will be like others mentioned, the next time when shopping will think of your site, to buy things into your website as a habit of nurturance. Guests will be able to spread their own inertia, then this word-of-mouth effect is formed, spread wildfire. Trust your website, also will slowly business booming up.

Like any one of our Taobao Mall, first of all to ensure that your product and description of the same, not too out of place, some will have errors such as guest instructions, such as color, size and so on. Let the guests do not have the heart of disappointment after the goods. Then, we can in the packaging do not give a notice of their own production of a greeting card, greeting cards to do a mall logo, printed on the Calendar and Mall Web site. Make it exquisite and compact and can be used as a bookmark, or it can be sandwiched in a wallet. So guests will intermittently remember your site, remember your products, we can play the director to create something different from the traditional marketing model. So to have a good reputation must have the following points:

1, the product introduction to be true, and you provide the picture and other information to maintain consistent.

2, commodity packaging should be reasonable, so that guests can see the professional. You can use your own company labeling, reference to Amazon's outstanding part of the packaging, perhaps to bring you inspiration.

3, with a number of small ornaments or small accessories or can use small things, such as the greeting card mentioned above, of course, preferably with a mall with the nature of communication. Is that the guest will see your website address when using this item, or think of your product. It is better to carry small things with sound.

4, after-sales service is also very important, the use of the contact left by the guests to do a regular return visit. Ask the guest to get the merchandise situation ah have what opinion and so on, let the guest to store trust, have satisfaction.

5, the site regularly do some activities, what special activities to buy a full amount of money can be set to reduce the amount of fees and so on. You can send text messages to guests with a festive nature.

6, always put the guests in the first place, listen to the idea of guests, correct attitude, do not feel tired of a very impatient appearance. The real guest as God, do not kill guests, we do not do a one-time business, we need to repeat customers, need word-of-mouth.

In general, to meet the needs of the guests, sincere service for the guests, and patiently explained to the guests. Guests will remember you, guests will be your mall as the preferred shopping venues.

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