Analysis of the market is the first task of SEO promotion

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Any industry has his market position and direction, also do the promotion must follow this principle, like fish out of the water can not survive. Leave the market research and analysis, talk about promotion is undoubtedly an armchair. At present, many do SEO friends in the promotion of customers when the more blind, the idea is also relatively narrow. Think SEO promotion is just a keyword ranking problem. Of course, will also go to analyze the key words of the hot and cold degree or not. In fact, this is far from a successful promotion staff. In general, a successful SEO promotion staff, not only to have technology, but also must have the ability to marketing. Of course, this person must first have a marketing vision. In this way in the process of optimizing the site can be a strategist, control the universe.

Now I'm going to talk about a few things that you have to do to promote your clients:

First, ask the customer the target market, and then analyze the customer target market competitors. This is very important, otherwise, you do promotion is like to be thrown into the sea. I can't find the direction, this is terrible. And also do not know the focus on which direction to promote. I have a paint customer to do the promotion, first of all, His target market is clear, is to target the national market. This gives us a mental count. Then we are based on the product, analysis of the current market several more competitive, I am referring to the network. Then, we are in the planning of a whole. Here, I will not detail.

Second, we must do a good job of the plan, so that the number of psychological. Do the promotion must have a long-term plan. For example, what you want to do in the early stage of the website, how to do after the website online. To carry out a rigorous data statistics and analysis, and then, according to the market feedback to make some adjustments. Let me give an example here: for example, 1.1 March Web site framework to complete the initial data filling at the end of 2.1 years May, a small user group test site, and users to add initial original data. 3, 10 June-August network promotion and offline promotion preparation, 4, 10 September-December line wide promotion.

Third, the network promotion and offline promotion at the same time. 1. Network Promotion Group is responsible for contact links, choose to buy high PR high weight link; 2. Offline promotion group work. A. For example, send a business card. Related poster production and posting C. Printing some mouse pads and other things, other sent computer city merchants. 3, to organize some activities. Of course, offline these work does not necessarily want us to do SEO promotion people to do, but to have this awareness. This will affect your customers. Let the customer feel your awareness of the promotion of the depth.

Well, that's it for today. Although not very new things, I want to do it is not easy oh.