October 18, known as "the most beautiful film of 2013 years," the movie "Beautiful Sister" officially landed in the national Courtyard Line, Archie Arts to obtain its exclusive authorization, the film will be with the Archie network of "the same taste" cooperation, to achieve broadcast, promotion and profitability of the new model. This is the Archie art "the same Taste" film program since the launch, to nurture new directors, promote the development of domestic film another case. At the same time, Archie Arts United Beijing Origin culture, Lumiere Films jointly launched the "New Youth Film Alliance" Project is also officially launched, through the strong combination of three institutions, creating a line from the works to the line, and then to the online health industry chain, fully support the creation of young directors.
Archie Art "The same Taste" film program is the first business model of clear, complete "Network line" film distribution revenue New model. Since the introduction of the "Sweet-Taste" program, Archie is committed to the establishment of a sound and healthy network hospital line, to help the new generation of directors dream, and constantly promote domestic film development and growth. In the early stage of "Mei elder sister", Archie Art has already come up with sufficient resources, give full play to the advantages of the platform, together with the cooperation to promote the promotion of film, and achieve good results; "Mei elder sister" farewell to the traditional courtyard line, Archie will also set film for the film pay window period, and in the latter part of the film to assist the network advertising sales, Finally, the click and advertising revenue to determine the split, to ensure that its online to achieve fame and fortune. October 11, Archie Art has united "Mei elder sister" production Fang Beijing Origin culture, Lumiere film co-organized the movie under the line propaganda activities, and invited the Director Shange and Wenchao, Wo home, Peng, Qiu, and so many well-known new youth director to the scene, jointly unveiled the "New Youth Film Alliance" Project, together for the Youth Director escort.
At the same time, Archie Art company itself is also constantly brand upgrade. 16th, Archie Arts held "open a new Horizon" brand upgrade strategy conference, announced its two major video brand iqiyi.com, PPS. TV full upgrade. After the upgrade of the dual brand will continue through the technology, marketing, products, cooperation mode of continuous innovation, insight into multiple needs, leading the industry development. The continuous investment in the field of self-made content, for the "Gan-same Taste" program continued to strengthen the support, but also for the "network line" of the forging to provide a new impetus, with a strong online promotion of resources and marketing ability of love Qi art, the future will provide users with more rich quality video content, For the new generation of directors to provide a broader market space, and jointly promote the development of domestic film industry and growth.