Brand Word is the most important keyword of a website

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may have been a lot of friends will think that our site The most important keyword is the target keyword, yes target keyword for a site is very important, but not the most important. For a long-term management of the site, the brand Word is a website the most important keywords. May now many stationmaster does not realize this question, today will come to analyze the brand word for a website to have what kind of influence.

Baidu has now established a brand thesaurus, which is also to protect the brand, not to let consumers deceived. As you can see, last year Baidu began adding an ICO icon to its search results. Only authoritative sites are displayed for this icon. At that time, many people said that Baidu to the large authority of the industry station to mention the right, so it can be seen more and more value of Baidu's brand of a website. How does a brand word come about, and how will the search engine judge it? Is this, in fact the search engine is very easy to judge a website brand words. For example, our website title and internal page title are like to use the title Plus brand words. And the word behind that is the brand word. How can the search engine revenue to the brand thesaurus? In fact, as long as a large number of people search your brand words into your site, the search engine will automatically put your site brand words into the brand Word library.

Brand words for SEO has any effect, I think this is the most interesting. Brand words for SEO has no direct impact, but has a strong indirect impact. So what is the indirect effect? If a large number of people search your site's brand words every day to enter your site, the search engine will think you are a targeted user group site. This site is the search engine respected site. Why say this, we look at Taobao can be shielded Baidu, but Baidu still collects a few pages Taobao, this is why, according to Baidu official saying is for the user experience, in fact, for himself. We can think of this, Taobao this word one day in Baidu's search volume Five hundred thousand or six hundred thousand, the word taobao in Baidu's search volume more than 1.1 million. Do you think Baidu can give up this traffic? Another point is what he says about the user experience. You think if in Baidu search not Taobao, people will not think Taobao has problems, but search engine has problems, others will change search engines. So whether for the flow or user experience, Baidu has to hide it in Taobao, it also has to be included.

This is our pursuit of the realm, of course, this situation is generally difficult to happen in the small site above. But we still have to do to the search engine to see, even if we can not do as big as Taobao, do one of your niche industry first, become your industry's invisible champion everyone should have such ambitions. As long as this, search engines will respect you, as long as a site to form a large number of targeted users, search engines are not afraid to drop the right. is the right to drop is only part of the can not be included overnight, search brand words are not search. This kind of situation generally in the brand very strong website body does not appear.

The above explanation is in the search engine performance, then will introduce the brand word in the electronic commerce advantage. If someone is searching for your site's brand words to your site, so the turnover rate will be much higher, this is clearly directed to your site. Another point is that brand words are unique and not competitive. Competition with competitors is the target keyword, but your site's brand words are generally no one to compete. Of course, we also need to moderate to protect our brand words are not intercepted by outsiders, or do not let competitors have the opportunity to do negative, for how to protect the site's brand words in the previous article has been introduced, here not to say more. From this can also be seen brand words for E-commerce product sales is also very targeted, both once the brand, it will naturally solve the problem of user trust.

From the above analysis, we can see that brand words not only for SEO has a strong role in promoting, but also for sales is greatly beneficial. This is really to kill each other, Ah, see brand words have such advantages, whether it can arouse people's attention to brand words? Perhaps a lot of friends after reading will have some feelings, but then will ask, how to do? First have to let everyone have this consciousness, next will introduce in the next article how to do a good job of their own website brand word promotion, I hope you will continue to pay attention. The article content by Dongguan seohttp://www.tzwoo.org/Original share, everybody in this aspect has any new opinion, also may communicate with me, thanks.