Capture product features to make your promotion more successful

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Perhaps you are still deeply complain about the user today how so not to force, perhaps you are still complaining since clearly use 200% of efforts to promote, or unsuccessful. What's the point? In fact, each to promote the idea that they are the promotion of a master, although there is confidence is good, but blind self-confidence is not a good thing. The promotion does not give the force, the natural problem does not appear in the user, but is own promotion method, the promotion skill. Some promotional staff think their promotion is very strong, but can not see the expected effect, why AH? Today I talk about how to make the promotion more successful:

First, understand your own promotional products

For their own products are not understood, the user Sanbuzhi, naturally can not reach the deal. And this is the worst promotion, although some of the promotion is not know their products, like Taobao, many are simply the promotion, and do not know its role, but this is only one of the exceptions. And for the promotion of their products is greatly different, because it is already the product, so there is no network of such products, natural users want to understand the characteristics of products, nature, function, after the sale need to consult you. And this time you find that even you do not understand the product, if you are users, when the seller to answer your question: I am not clear, or you buy to try? Will you buy it? Therefore, as the promotion of marketing, the first step is to have enough knowledge of their products, and can do to ask a three of the realm, This can be in the user's psychology to establish a professional, serious, fast mentality.

Then, analyze your own product advantages

There are tens of thousands of similar products on the network, then why do users buy your products? Your products and the same kind of difference lies in where, what advantages, what characteristics and so on, all need to promote their own products to grasp the familiar degree. The most important thing is to analyze the advantages of their products, through the comparison with similar products, to find their own and others do not have, but also to the user particularly practical advantages out, and then promote the use of this advantage to point to face the form of competition with peers. Like a toothbrush, the type of toothbrush hundreds of kinds of many, then how to let their products stand out as the sales king? Price is on the one hand, but the most important thing is the practicality of the product, such as the toothbrush with 360 degrees of protection of the function of the gums, then take advantage of this advantage, the gradual expansion of this advantage, With the point of playing with the opponent, naturally it is easy to surpass opponents and take the existence of opponents. Therefore, for their own product advantages of mining, is to promote the promotion of staff to win the key step.

Finally, combining their own product selection and promotion methods

Each product has different promotion methods, like Taobao customers use the mall platform to promote the effect of the Forum blog is sure to be good, and the software class is through navigation promotion effect is better. Therefore, the promotion personnel should according to own product characteristic, the user group, the product superiority chooses the promotion method, after all uses the suitable method to maximize the promotion effect, if Taobao guest uses the Webmaster Class the forum promotion to have the maximization effect? Software products using blog promotion will have the maximum effect? The answer is not necessarily. Therefore, the good product also needs to choose the appropriate method, as to what kind of method is suitable to promote own product, then needs the promotion personnel according to own product characteristic crowd to carry on the analysis. Choose the promotion method is good, will decide on the product sales volume is not big. Carefully choose the promotion method, can let you in the promotion of the road less detours, less do a lot of hard work, and as long as the method is selected, naturally the effect is maximized, so that their efforts have been due to return, but also allows users to find their own products, kill each other. Therefore, the choice of promotion methods should be based on their own product characteristics to analyze the advantages of choice, do not careless Ah!

Only the characteristics of their own products have enough understanding, in order to ask the user questions, flowing like a solution, if the user asked you what do not know, so let users how to believe that your product authenticity AH. Just as you go to buy vegetables, even if the food is from where do not know, nature will have a suspicion of its security nature, this will give up the desire to buy. Therefore, only mercilessly understand their own products, seize the characteristics of products, so that the promotion of a simple and more easy, natural promotion is more successful. If you don't believe me, you can try it! This article by the http://www.yisoo.org a search theater exclusive feeds, reprint please leave the link, thank you!