Catch the hot topic and carry on the whole network marketing promotion to product

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Two weeks later, it seems that the topic of the article has cooled down gradually, and all of his critical comments have gradually declined. However, occasionally browsing the major microblogging and forum posts, but still found that some people still use them in a big fuss to win the reader's attention to network marketing, open shop to sell clothes said what "dress is easy, taste difficult, and meet and Cherish", do the Web site marketing promotion is said "Build station is easy, marketing is not easy, and to promote and cherish "what, have passed two weeks, these people are still in the fry Mai yili review article apology letter, I want to say you this is in the fried leftovers, how to fry also can not fry what effect." The reason is so determined, because even I so calm people see every day full screen "xx is easy, xx not easy, and XX and cherish" can not help but want to get angry beat people, not to mention every day by this Yi Yili body visual coercion of users, how may also have the interest and patience to read the relevant promotional soft wen. " In fact, this topic is so hot, it is true that we do network marketing can make good use of hot spots, but these days since the experience of Shenzhen website Optimization told me to seize the hot topic on the company's business and sales of products to conduct a comprehensive network marketing is to master certain skills to succeed, It is not that as long as the use of hot news speculation will be able to win a high degree of attention. Then how to grasp the hot topic for the product business of the overall network marketing, to me this year to Shenzhen website Construction Network Marketing experience, mainly to master the following skills to help us successfully use the hot topic to win a good network marketing effect.

I. Mastering the timeliness of hot topics

How to understand this, how to determine the timeliness of a hot topic is how long. The main thing we need to understand is that in an era of astonishing information-content updates, all hot news topics are not going to last long and will soon be swamped by a wave of new anecdotes or exploding hotspots. The general hot topics fired one weeks, people's enthusiasm will retreat, that is, such as the world of Malaysia Airlines events, the news of the dynamic progress of 24 hours a day, the story of the incident when the article derailed abruptly stopped. It's been going on for two weeks before and after, and it's clear that in this ocean of Internet information, which has been updated thousands of times a day, people don't care about one thing for long. This article derailed the event to the March 6 tomb-Sweeping day also has lasted almost two weeks of time, naturally it should be to stop the hype of the moment, then the hype will only make people disgusted and even disgust and will not have much positive impact. That is, we are engaged in Enterprise website Network Marketing personnel need to bear in mind that any hot topics generally only fry one weeks of time, after this time there is no need for speculation. These one weeks of time, is this hot news hype timeliness. In the topic of the first three days to make good use of the topic of hype marketing nature can win a lot of attention, form a good information exposure.

Finding the fit of content and hot Topic

In this hot news hot discussion of the process of speculation, I found that a lot of talent, in addition to those entertainment gossip media and the mainstream media to report the events of the party, and other people who are slightly implicated in the figures or information also took turns to get out again and again and again virtually free to do a free promotion. For a time, three of people in the previous film and television works again put on a big screen fire, they have endorsed the merchandise again let the audience deepen the impression. The most amazing marketing wisdom is not Taobao sellers, said Taobao sellers more talent, this is true. This is not, the topic of a come out, each big Taobao sellers, respectively: "Liade seduce article clothes with the same paragraph", "the article Mai Yili through the couple uniform" and "Lewis Yang Tongjiaqian couple service/couple caps" and a series of topics related products. This gives us the revelation is to accurately grasp our business and product and topic of the fit, there is a certain degree of relevance rather than irrelevant things. Some people website advocate Network promotion business, perhaps more in-depth analysis of the derailment of the topic of such a long period of time behind the media marketing skills, and some emotional psychology analysis of the site's main focus, may be to analyze the incident reflected in the love-keeping period and Liade and article is not true love. In short, no matter what you are doing in the industry network marketing, the need to promote the promotion of products is what, the most important thing is to master the Marketing content and topic of the fit. A certain degree of relevance of the promotion of information content to use a hot topic can get better marketing results, this is the vast number of marketing people understand the skills.

Third, know how to use the topic key points and then innovate content

In the course of this two-week-long derailment event, hype and a multitude of corporate personal topics in the Web marketing process, we almost see the contents of the discussion are similar, nothing more than "the article is hateful, the small number is more shameful", "Mai Yili to be strong" God horse content, and the most annoying when the majority of netizens high frequency use of Yili body "Love is easy , marriage is not easy, and the line and cherish "this fried to the hot content, see the whole computer screen is this kind of vocabulary almost have hit the screen impulse." I don't think it goes without saying that all this has already produced a feeling of extreme boredom. Therefore, it is important to grasp the topic when using a topic to do online marketing. But the more need to learn to innovate the conversion, rather than blindly to copy the application, which is the first to compare women to flowers is a genius, the back of a large number of people who use this analogy is a fool's truth is the same. On this topic can thoroughly explore the wonders of human feelings, network promotion of the superb, responsibility and emotional balance between the topic, many aspects can be discussed, there is no need to keep a topic has been fired. A bit of new ideas are not reflected, how can attract the attention of users?

Engaged in Shenzhen website construction company's website optimization work has been a year, although in peacetime work performance is not very good, but on SEO keyword optimization and network marketing promotion or a lot of experience summarized. about how to use hot topics for product business Network Marketing Promotion, I think the main need to master or above several aspects, know how to skillfully use the topic of our marketing to do more success.

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