Chang: The necessary knowledge and ability of website planning

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Website planning is a more professional work, including understanding customer needs, customer assessment, website function design, website structure planning, page design, content editing and so on. Do website planning need what knowledge ability? Chang List the following points for reference:

1. Good copy writing ability

The idea is again good, the viewpoint is again novel, if cannot use the word very good expression, then will be a very regrettable matter. Copy writing ability is a planner's most basic quality requirements, so we must strengthen this aspect of exercise.

2. Have a certain art foundation

The website's column and the overall website style grasps, the website VI design and the Enterprise CI design combination all needs the website planning to have certain art Foundation, this also facilitates with the art to communicate.

3, have a certain website technology knowledge

1. Knowledge of security

Must know the host's security vulnerabilities and solutions. The security of the host involves the administrator of the host, the program creator, the client. A little negligence will cause irreparable damage. Rely on everyone to check their own work, unless the programmer and host managers have a strong sense of security, otherwise can not jump out of their knowledge limitations, do not wait for hackers to tell you that security is not safe.

2, database design and host, program performance optimization technology.

In traditional programs, local processing data, the results stored in the server, the least redundant structure is the most reasonable, but in the Web application, basically the processing of each data on the server, due to the reduction of storage costs, database redundancy is the most effective way to reduce the pressure on the server. As for stored procedures, indexes, components, these functions are implemented by programmers.

4. Have a certain basis for programming

By people who do not understand the site technology to do the planning of the page, do not know if it can be achieved, when the power to oppress the completion of the page or process, the results may be completely negative effect. Some of the functionality requirements of the site also need to know some programming knowledge, such as the basic HTML language. asp,.asp.net,php and so on. At least know his working principle and basic knowledge, the standard of the Xml.ajax, etc., for example, the dynamic effects of Web pages Master Ajax or JavaScript technology, the most effective way to achieve the required functionality.

5. Knowledge of Network Marketing

Network Marketing is a complex process, like SEO is a long-term, the most basic task. Many people retort that, if the site is to live by the idea, that is, by content. When an article that is thoughtful, the title is attractive, and suitable for the spread of the search engine, such an effect I think no one is willing to oppose? Why not do so, because many people equate SEO with cheating, not the SEO inside good things to absorb in the daily work. SEO is and the beginning of the page planning, Process planning, page structure planning, programmer programming, editing of the article, the project planning and collection is closely related, SEO is not a person's work, but the whole team's work.

6. Good analytical skills and logical thinking

Website planning, site function positioning, profit model analysis, the purpose of the site positioning, although it is very subjective things, can not see, touch, but indeed all the important reference for the follow-up work, and the site function positioning, profit model analysis, the purpose of the site needs to be the same industry market economy analysis, The analysis of the function and development direction of the website needs to be based on the objective data and the understanding of the Internet economy. The survey included the age, sex, behavioral characteristics, educational level, etc. of the website users. All these need strong analytical ability and logical thinking ability.

7. Some of the most basic knowledge of the Internet, such as domain names, IP, payment, Plug-ins, ALEXA 、....

Like many sites, the content of the site is collected from other sites, using some software, it will quickly pull back the information on other sites, sorting out the classification and put it on their website, these are all to rely on the Internet technology familiar to do.

This article originates from: Chang network promotion, qq:252412520 QQ Group: 46902386

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