Copy discuz business model can the later person live?
Source: Internet
Author: User
KeywordsBusiness model Hdwikidiscuz
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Opening: Can the business model be imitated successfully?
The world's largest market share of the Community forum (BBS) software--discuz, seems to be a number of open source PHP build the program is imitated. The market share to promote its service charges, as well as corporate fees and charges of the business model has been more and more by many PHP site procedures adopted. The same discuz business model as the model, the world's only one by one Wikipedia site procedures--hdwiki, but and Discuz have a different destiny. Although it occupies more than 95% of the market share of Wikipedia, but the current weak growth situation still restricts its development.
By extension, will the same success be achieved by simply imitating the business model of successful portals and forum programs?
What do the IT giants do?
A very interesting question, think of IBM in the push SERIES/1 minicomputer, with it as early as the computer industry many enterprises, are imitators, because the first enterprise has launched similar products for many years. However, the computer at that time is a relatively new thing for consumers, and manufacturers know more about it than potential users. So what the manufacturer has to do is to translate the user's needs into actual purchase actions. Manufacturers want to give potential users the know-how to understand the product's function and purpose. What IBM has to do is actually not the same as those cosmetic companies, many cosmetic companies will be in front of their own shop to open a showcase to teach female customers how to use these products. In Beijing, I have seen many similar cosmetic showcase, there are many fashion women will use the company's products before deciding whether to buy.
Imparting knowledge to clients?
To the customer class, Professor product knowledge, frankly speaking, that is, to give them free training, whether it is the current such an Internet conference, business assembly or webmaster assembly and so on, are very good platform for knowledge preaching.
So, once the user has mastered the knowledge, they can decide what they need and how to use them. For these stations, like Hdwiki, the more successful they are in imparting knowledge to potential customers, the lower the user's reliance on them. Therefore, when selling "program (software)", especially in the early stage, is a "knowledge transfer, hands-on services, training, continuous comments (like QQ, MSN, mail line)" combination, and as the user's continued maturity, this "combination" will be more and more simple.
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Since 1994, China's Internet has developed over more than 10 years, whether it is discuz (eight years), Hdwiki (three years) or Phpwind (established five years), compared to traditional enterprises, these Internet companies still appear very young, need to go to the road is still very long, From the current trend of China's Internet development, the overall situation to good (Internet penetration rate has reached 22.6%, the number of netizens reached 298 million). Under such a large netizen base, how to subdivide the user's market, how to grasp the user's demand, to guide the user, and to find the right profit model is a problem that every Internet practitioner should discuss together.
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