Corporate Foreign Trade Website Promotion Foundation

Source: Internet
Author: User
Keywords SEO website promotion

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

foreign trade enterprises in doing their own website, always want to make foreign customers very easy to find their own site to facilitate the transaction. This requires foreign trade enterprises in their own web site, but also must pay attention to the habits of foreign users, website optimization, web site opening speed and so on.





first, as a foreign trade enterprise Web site, the face of the browsing group is naturally foreign customers, and many foreign trade enterprises in the English website design in China, not in line with foreign users browsing habits, resulting in difficult to find the foreigner he wanted information and browsing habits feel awkward, but also ignore the foreign local user habits, Ignore the local well-known websites and yellow pages and other buyers commonly used tools. In addition, with the same search engine with a keyword search, domestic and foreign results, like the simple purchase of search engine rankings can be. Website design is not professional, rough workmanship, lead to foreign users feel that the company is very small, very unprofessional and careless; message feedback on the website, online consultation, email consultation is a device, the user asked for a half-day, did not get a reply, and had to find another supplier; Also, the site layout is not humane, no interaction, When the user looked for a long time did not find the information he wanted, want to directly through the network consultation is difficult to find the most detailed contact information and the relevant person in charge, these give customers a very bad impression.





second, when it comes to SEO, not everyone has time to specialize in doing this research. The real "master" search engine optimizer is someone who spends a lot of time researching SEO or other related topics! The following are four SEO techniques, SEO experts think that the optimization process of the key points, but also every site should know; If you want your site to get high rankings in search engines, optimize the page, be sure to remember these important links!





1. Check Search engine crawl error page. Monitoring search engine crawling error report, keep a close watch on your website and the running state of the Web page, which is extremely important! Monitoring error Reporting can help you determine "when and where", and Google bots or other crawler programs can't index your site's content--which can make it quicker to find a solution to the problem.





2. Use Flash content as little as possible. Just a few years ago, the use of flash spread like wildfire. It looks simple and fast to download, making interactivity and animation on the Internet a new step. But from the point of view of SEO, Flash is blank. Search engines cannot index text or content with flash files, so use flash files sparingly-preferably in irrelevant content-from the point of view of easy landing and search engine optimization.





3. Ensure that each page has a unique <title> and descriptive meta tag. Optimization <title> Labeling is also one of the most important SEO technology points, many network administrators obviously do not understand, they are on many Web pages are using duplicate <title> tags, no use it to increase traffic, lost its value. You can run a search for a competitive keyword in google--click on a few links, and then watch the text appear on the title bar of the window, and you'll find that the text is a keyword, including the target keyword for your page.





4. Make sure your Web content contains target keywords. Some foreign trade enterprise's network administrator publishes own webpage, they hoped that on this topic for the more competitive keyword, can obtain the very good rank. But if your page content does not contain the target keyword at all, it is impossible to achieve this! This means that to create a site content that matches the keyword height, of course, it must not be a keyword cheat (spam). All you have to do is keep writing-if you don't like it, you can hire a professional to help you do it. In short: If your site does not have the relevant content to match the target keyword, your site will not have a good ranking.





again, when your site is not only in line with the browsing habits of foreign users, but also to optimize the SEO after the site to consider the speed of foreign open the problem. But with the spread of the network, many foreign trade enterprises have expressed the general effect, what is the reason? Because of our country's international export bandwidth is not serious enough, the entire country is less than 50G of international bandwidth, not as much as a university in the United States more than 1/10, so that the average to each site's bandwidth is very small. So foreign customers to open the domestic web site is very slow, if carefully crafted and optimized by the SEO site but so that customers can not browse, then did not all the efforts in vain?
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